Dentsu

https://bit.ly/3lDa6Ff
https://www.linkedin.com/company/dentsu/

Dentsu is a publicly owned Japanese company founded in 1901. Its primary business is providing advertising, marketing, and media agency services. As of 2024, Dentsu employs approximately 13,500 people and generates annual revenue exceeding $1 billion. The company's headquarters are located in Tokyo.

2024 Revenue

Founded

1901

Headcount

13,491

Headquarters

Japan

Primary Segment

Content rights

Ownership

Publicly Owned

Deployments

News Summary:

Dentsu Indonesia and Dentsu Singapore explored how Southeast Asia is reshaping the definition of luxury. Emeka Chris Okeke, Group Executive Chairman & CEO of Media-Fuse Dentsu Nigeria, was selected as a Media Innovation Judge for the Loeries 2025, a role considered prestigious in Africa's creative industry. The Loeries festival, recognizing excellence in brand communications, will occur from October 5th to 10th in Cape Town. Dentsu Creative released its 2025 global CMO Report, which examined the relationship between artificial intelligence and human insight in marketing. The report, based on responses from over 1950 senior marketing leaders across 14 markets, identified ten key themes shaping the marketing sector. A tender opened for Tourism Australia's media services, with a reported budget of approximately $130 million for a five-year campaign.

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Dentsu offers 2 products in the ad tech and services and media and telecoms services industries. Dentsu's product portfolio comprises of advertising, marketing, media agencies and content rights.

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Dentsu's revenues were $9.3B in 2024. Caretta Research has split Dentsu's revenue into 5 different product categories, the largest of which is sports sublicensing, which represents 55% of Dentsu's revenue.

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Jan

27th

2026

07:30

Artificial Intelligence, B2B Tag

dentsu Japan / Dentsu Research Institute Co., Ltd. / Dentsu Digital Co., Ltd. Decided as Platinum Sponsor for the Large‑Scale Conference Event “Digital Space Conference 2026”

[Translated] The Japan Digital Space Economy Federation (General Incorporated Association) (located: Minato-ku, Tokyo; Representative Director: Yoshitaka Kitao; hereinafter "the Federation") is hosting a large‑scale conference event "Digital Space Conference 2026" (hereinafter "DSC2026") organized and operated by Coin Post Co., Ltd. (located: Chiyoda-ku, Tokyo; Representative Director: Takahito Kakami).

Niconico

Jan

27th

2026

05:15

B2B Tag

Advertising industry whistleblowers accuse agencies of helping big polluters avoid scrutiny

In an open letter, the whistleblowers state that existing industry events and workstreams designed to promote ESG progress are “paying little more than lip service to solving critical issues”. Despite some pockets of progress and effective campaigns to support social and environmental progress, the whistleblowers argue that the sector’s overall impact on culture is negative.

edie

Jan

27th

2026

04:20

Management Changes

Partners + Napier Appoints Karen Kraut as Chief Strategy Officer

Partners + Napier has evolved its agency offering with the appointment of Karen Kraut as chief strategy officer and Dustin Johnson as vice president of media innovation, two newly created roles designed to take the agency’s strategy and media capabilities to the next level.

Little Black Book

Jan

26th

2026

18:30

B2B Tag

From reputation to readiness: PR learnings from 2025 that will shape 2026

One of the most defining professional experiences of 2025 was being able to lead PR, handling some of the biggest global events and announcements If reputation management underscored the importance of preparedness, event PR reaffirmed another enduring truth for me: Meticulous planning makes ambitious storytelling possible.

Exchange4media

Jan

26th

2026

18:30

Amarsanaa Agchbayar to be keynote speaker at Dentsu–e4m Digital Advertising Report launch

Amarsanaa Agchbayar, CEO, Dentsu Data Artist Mongol LLC Executive Director, Data & AI Solution Center, Dentsu Digital Inc, will share key insights on the topic ‘Transforming Marketing Practices with AI: Case Studies from Dentsu Japan and APAC Collaboration’.

Exchange4media

Jan

26th

2026

18:30

Emerging Tech, B2B Tag

Despite agency angst, 2026 could be a year of creative reinvention

How that question is answered will be all-important in 2026. Is this change an opportunity or a threat? Speak to any agency leader in London right now and they will tell you that they are busy trying to plot a course forward.

The Drum

Jan

26th

2026

18:30

B2B Tag

Revealed: latest hybrid working policies at new 'big six'

Staff at IPG's former agencies, now part of Omnicom, were set to leave their London headquarters near the Old Bailey for Omnicom Bankside this month following the latter's acquisition of IPG last November. Campaign also reported in December that Omnicom had warned employees that requirements to be in-office three days per week would be “increased over time”.

Campaign US

Jan

26th

2026

13:11

B2B Tag

The Real Challenge Isn't Finding Storytellers — It's Finding the Story

‍When The Wall Street Journal reported that demand for corporate "storytellers" has doubled, with LinkedIn showing over 50,000 marketing roles and 20,000 communications positions now mentioning the term, it seemed like everybody was talking about it on LinkedIn or in other sources like The Guardian.

Local Industries

Jan

26th

2026

06:31

B2B Tag

‘Behaviour Often Betrays Convenience’: Aussies’ Mixed Feelings On Sharing Data With Businesses

While a third of Australians surveyed in dentsu ’s latest Data Consciousness Project accept that sharing their personal data with organisations is essential for the smooth running of modern society, 84 per cent believe refusal to do so shouldn’t impact the level of service they receive from a business.

B&T

Jan

25th

2026

13:00

B2B Tag

How Experienced Buyers Actually Make M&A Work

Career Background and Entry into M&A Thank you for having me. You touched on it earlier—I have close to 30 years of M&A experience at this point. I started very early on in investment banking, but most of my career was spent developing inside companies.

M&A Science

Jan

25th

2026

12:40

2026 Advertisement Pitch Season: Media Agencies Face Mega

New Delhi: The Indian advertisement and media services industry is at a critical juncture, with the 2026 ad pitch season getting more and more momentum. Consolidation of the media mandates worth about ₹1,200 crore and above is awaiting review; this is an indication of more competition between agencies.

Ascendants (in)

Jan

24th

2026

16:48

B2B Tag

PR Powerhouse: $182 Billion Surge Reshapes Global Influence Game

The global public relations market, valued at $100.06 billion in 2024, is poised to nearly double to $181.68 billion by 2034, propelled by a compound annual growth rate of 5.78% through 2029 and accelerating to 6.51% thereafter, according to a detailed forecast from Yahoo Finance citing The Business Research Company via GlobeNewswire.

WebProNews

Dentsu's customers primarily consist of media and TV services and broadcast television and radio companies. Examples of Dentsu's customers include DAZN Group, Nippon Television Network and Fuji Television Network. Examples of Dentsu's suppliers include PubMatic, Anzu.io and Smartly.io.

Example Customers

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Example Suppliers

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Example Partners

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Dentsu currently holds 4 broadcasting rights for sports competitions including soccer | association football and multi-sport.

Example Sports Rights Suppliers

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Analyst insight reports

The rise of super-apps

The trouble with live sports

How AI is impacting media jobs

Trendspotting: sports content in 2025 and beyond

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Analysis

Data

Analysis

Data

Dentsu

2024 Revenue

Founded

Headcount

Headquarters

Primary Segment

Ownership

Deployments

News Summary:

Similar Companies

Example Customers

Example Suppliers

Example Partners

Example Sports Rights Suppliers

Analyst insight reports