VideoAmp, a privately owned company headquartered in the US, was founded in 2014, employs approximately 510 individuals, and reported $75.0M in revenue as of 2024. The company specializes in measurement and optimization solutions for traditional TV, streaming video, and digital media, offering data, targeting, and identity as its main products.
On September 16, 2026, media intelligence firm Kinetiq Political Insights launched a partnership with VideoAmp to provide subscribers with visibility into digital political ad spending. Previously, on September 10, DeepIntent introduced Cora, a new offering powered by VideoAmp to provide linear TV planning and forecasting capabilities for efficient video plans and cross-screen audience engagement. This follows an August 18 report detailing how a pharmaceutical brand utilized WBD’s StreamX, powered by VideoAmp, for cross-platform planning and measurement to efficiently reach targeted consumers across linear, streaming, and digital channels. Earlier, on August 10, VideoAmp reduced its workforce by 20%, including its Chief Technology Officer.
VideoAmp offers products in the ad tech and services industry. VideoAmp's product portfolio comprises of ad measurement and verification and data, targeting and identity.
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VideoAmp's revenues were less than $100M in 2024. Caretta Research has split VideoAmp's revenue into 2 different product categories, the largest of which is data clean rooms, identity resolution and audience activation. For full access to VideoAmp's revenue breakdown subscribe to Caretta Portal.
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VideoAmp's customers primarily consist of search, social, and retail media and entertainment Providers companies. Examples of VideoAmp's customers include Google, Paramount Skydance Corporation and Warner Bros. Discovery. VideoAmp has commercial and technical partners like YouTube, Comcast Corporation and Meta.