PubMatic

https://pubmatic.com/
https://www.linkedin.com/company/pubmatic/

PubMatic, a publicly owned company headquartered in the US, was founded in 2006, operates with approximately 870 employees, and reported $282.9M in revenue as of 2025. It functions as a tier 1 media tech buyer. The company specializes in RTB and programmatic solutions as a video advertising solutions provider. PubMatic operates a sell-side platform enabling app developers and publishers to optimize their digital advertising monetization while allowing advertisers to reach and engage their target audiences in brand-safe environments across ad formats and devices.

2025 Revenue

Founded

2006

Headcount

866

Headquarters

Primary Segment

RTB and programmatic

Ownership

Publicly Owned

Deployments

News Summary:

PubMatic CEO Goel will hold a conference call with Rosenblatt's Internet Media Analyst Crockett on March 23. This follows PubMatic's Chief Revenue Officer EMEA, Emma Newman, participating on March 20 in a d3con panel alongside industry experts from Google and WPP to discuss whether agentic buying represents the future of programmatic advertising. On March 19, PubMatic’s collaboration with Agence 79 resulted in a 14% improvement in video performance for the agency's client campaigns, as Agence 79 sought a transparent and efficient programmatic framework. Previously, on March 18, PubMatic and agency Butler/Till began sharing results for what they termed the "industry’s first fully autonomous end-to-end agentic campaign," executed for Geloso Beverage Group in December 2025. Also on March 18, Chevrolet Arabia exceeded CTR benchmarks by 70% and avoided over one tonne of carbon emissions by leveraging PubMatic’s curated marketplace inventory and SeenThis’s carbon-efficient streaming technology for its 'Chevrolet Silverado Truck Mania' campaign, in partnership with dentsu.

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PubMatic offers 4 products in the ad tech and services industry. PubMatic's product portfolio comprises of marketer and agency technology, RTB and programmatic, data, targeting and identity and retail and commerce media ad tech.

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PubMatic's revenues were $282.9M in 2025. Caretta Research has split PubMatic's revenue into 4 different product categories, the largest of which is supply side platform (SSP), which represents 89% of PubMatic's revenue.

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Mar

27th

2026

21:52

Financial Results, Artificial Intelligence, B2B Tag

PubMatic Q4 2025 slides: 35% EBITDA margin amid AI transformation

Introduction & Market Context PubMatic Inc. (NASDAQ:PUBM) presented its Q4 and full-year 2025 earnings results on February 26, 2026, showcasing strong profitability and operational efficiency despite near-term revenue headwinds. The digital advertising technology company delivered a 35% adjusted EBITDA margin while positioning itself as a leader in the emerging Agentic AI advertising space.

Investing.com South Africa

Mar

26th

2026

18:30

B2B Tag

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Form Description SCHEDULE 13G/A - Description

Pubmatic

Mar

26th

2026

15:20

Artificial Intelligence, B2B Tag

Butler/Till Unlocks Greater Efficiency and Performance with PubMatic AgenticOS

Butler/Till was looking to improve efficiency and performance for Geloso Beverage Group while maintaining the quality standards required for premium video campaigns. Traditional programmatic workflows can introduce multiple intermediaries and manual steps, increase supply chain costs, and reduce the share of budget that goes toward working media.

Pubmatic

Mar

26th

2026

13:30

Management Changes, Artificial Intelligence, B2B Tag

Marketing Movers: Adswerve, Apollo.io have new CEOs; 33Across, DemandScience, PubMatic, TECH B2B Marketing

Adswerve Appoints Tom Zawacki as Chief Executive Officer Apollo.io Names Matt Curl as Chief Executive Officer PubMatic Selects John Petralia as CMO Isaac Schechtman Joins 33Across as Chief Product Officer TECH B2B Marketing Adds Digital

Demand Gen Report

Mar

26th

2026

11:00

Partnerships and Alliances, Artificial Intelligence, B2B Tag

PubMatic, Untapped Growth Bring Agentic Buying to Agencies

Small and Independent agencies can now activate custom buyer agents within AgenticOS – providing full access to data curation, premium inventory at scale, and GPU-supported infrastructure delivering more efficient and effective performance campaigns PubMatic (Nasdaq:

MarTech Cube

Mar

25th

2026

18:30

Partnerships and Alliances, Artificial Intelligence, B2B Tag

PubMatic (PUBM): The Agentic AI Pivot and the Untapped Growth Collective Alliance

As of today, March 26, 2026, the programmatic advertising landscape is witnessing a seismic shift. The headlines are dominated by PubMatic (Nasdaq: PUBM), which yesterday announced a landmark multi-year partnership with the Untapped Growth Collective (UGC).

The Antlers American

Mar

25th

2026

08:33

Partnerships and Alliances, Emerging Tech, B2B Tag

Independent Agencies Gain Advanced Agentic Media Buying Through New PubMatic and Untapped Growth Collective Partnership

“Through this partnership with PubMatic, member agencies now have the ability to activate high-performing agent-driven campaigns at scale, delivering premium inventory with greater efficiency, and without the added operational tax,” said Brendan Clifford, Co-Founder and Managing Partner at Untapped Growth.

Wallstreet Online

Mar

25th

2026

07:50

Partnerships and Alliances, Emerging Tech

PubMatic announces partnership to give agencies integration into AgenticOS

PubMatic ( PUBM ) announced a partnership that gives independent agencies direct integration into AgenticOS. Through this collaboration, member agencies in the Untapped Growth collective can now deploy proprietary buyer agents that operate directly inside PubMatic’s AgenticOS, creating and launching campaigns with full access to PubMatic’s top data partners and curation capabilities, billions of impressions across CTV, and GPU infrastructure that ensures reliable performance.

TipRanks

Mar

25th

2026

07:50

Partnerships and Alliances, Cost Cutting, Artificial Intelligence, B2B Tag

Independent Agencies Gain Advanced Agentic Media Buying Through New PubMatic and Untapped Growth Collective Partnership

PubMatic , the leading AI-powered ad tech company delivering digital advertising performance, and Untapped Growth, a multibillion-dollar media buying collective built for independent agencies and mid-market advertisers, announced a partnership that gives independent agencies direct integration into AgenticOS.

MarTech Series

Mar

25th

2026

07:38

Partnerships and Alliances, Artificial Intelligence, B2B Tag

Independent Agencies Gain Advanced Agentic Media Buying Through New PubMatic and Untapped Growth Collective Partnership

NO-HEADQUARTERS / REDWOOD CITY, Calif.--(BUSINESS WIRE)--Mar 25, 2026-- PubMatic (Nasdaq: PUBM), the leading AI-powered ad tech company delivering digital advertising performance, and Untapped Growth, a multibillion-dollar media buying collective built for independent agencies and mid-market advertisers, today announced a partnership that gives independent agencies direct integration into AgenticOS.

Associated Press

Mar

25th

2026

05:00

Emerging Tech, B2B Tag

Top 15 AdTech Companies in India: 2026 Full Guide

India’s digital ad spend is projected to reach $14.56 billion in 2026, and digital advertising now accounts for 68% of all advertising investment in the country. The technology powering every programmatic campaign, every mobile ad, and every CTV placement in this market comes from AdTech companies.

TechBullion

Mar

24th

2026

14:20

Partnerships and Alliances, Artificial Intelligence

PubMatic & Untapped Growth: AI Agents to Reshape Programmatic Buying

The world of programmatic advertising has long been plagued by complexity. Buyers navigate a labyrinth of dashboards, vendor integrations, and manual campaign adjustments, a process that’s often inefficient, and opaque. Now, PubMatic is betting that artificial intelligence, specifically a new generation of AI “agents,” can finally streamline this convoluted system and unlock greater value for advertisers.

Time News

PubMatic's customers primarily consist of advertising, marketing, media agencies and ground Passenger Transportation companies. Examples of PubMatic's customers include Lyft, Publicis Groupe and WPP. PubMatic has commercial and technical partners like Roblox, Instacart and Horizon Media.

Analysis

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PubMatic

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