Triton Digital, a privately held US-based company founded in 2016 (though operating under a previous name), provides technology and advertising services for the digital audio industry. With approximately 250 employees and headquartered in Los Angeles, the company's primary offerings include real-time bidding (RTB) and programmatic advertising solutions. Triton also operates Webcast Metrics and Podcast Metrics, measurement services for online audio and podcasts, respectively, with the latter holding IAB certification. In 2024, the company's revenue was below $100 million. Triton Digital is a subsidiary of iHeartMedia.
Triton Digital released the August 2025 Australian Podcast Ranker on September 17, 2025, covering August 1-31, 2025. This ranker, based on monthly listeners and adhering to IAB guidelines, was measured by Triton's Podcast Metrics service. The company also released the August 2025 U.S. Podcast Ranker on September 18, 2025, covering August 4-31, 2025, also measured by Triton's Podcast Metrics. In the Australian ranker, Hamish & Andy held the top spot, followed by ABC News Top Stories and Sky News Australia Update, which saw increased popularity due to the Mushroom murder trial. LiSTNR also performed well in the Australian ranker, with Hamish & Andy achieving 855,315 monthly listeners and ABC News Top Stories reaching 821,367.
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Triton Digital offers 6 products in the ad tech and media tech industries. Triton Digital's product portfolio comprises of RTB and programmatic, audio and connectivity and distribution services.
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Triton Digital's revenues were less than $100M in 2024. Caretta Research has split Triton Digital's revenue into 6 different product categories, the largest of which is media Content delivery networks (CDNs). For full access to Triton Digital's revenue breakdown subscribe to Caretta Portal.
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Triton Digital's customers primarily consist of media and TV services and broadcast Media Production and Distribution companies. Examples of Triton Digital's customers include BBC Studios, CBC/Radio-Canada and Audacy. Triton Digital has commercial and technical partners like Optable, Frequency and FreeWheel. Examples of Triton Digital's suppliers include Paneda and Magnite.
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