Exads, a Privately Owned company and part of ExoGroup, is headquartered in Ireland. Founded in 2013, it employs approximately 70 individuals. The company reported $27.7M in revenue as of 2023. Functioning as an ad tech company, Exads specializes in white-label ad serving solutions for agencies, publishers, and advertisers. It offers a portfolio of customised and self-serve platforms, including sell-side and CTV ad servers, programmatic platforms (DSPs, SSPs), retail media solutions, and ad networks.
Exads introduced a new Email Banner Ad format. Exads also announced precision targeting options for advertiser clients using its ad server. Further developments included highlighting the Bidder and Conversion Tracking features as beneficial for advertisers. The impact of User-Agent Reduction and Client Hints on privacy was also discussed. Finally, Exads explained its decision to partner with AdSecure, citing the latter's up-to-date technology as crucial in mitigating cybercriminal activity.
Exads offers 4 products in the ad tech and services industry. Exads's product portfolio comprises of RTB and programmatic.
Subscribe for full access to Exads's products in full detail
Exads's revenues were less than $50M in 2023. Caretta Research has split Exads's revenue into 4 different product categories, the largest of which is demand side platform (DSP). For full access to Exads's revenue breakdown subscribe to Caretta Portal.
Subscribe for full access to Exads's revenue in full detail
Subscribe for full access to Exads's products in full detail 
