LG Ad Solutions

LG Ad Solutions

https://www.lgads.tv
https://www.linkedin.com/company/lgads/

LG Ad Solutions is a privately owned company headquartered in the US. Founded in 2013, it employs approximately 330 individuals, specializing in advertising services. The company focuses on connecting brands with audiences across various screens, leveraging big data and Video AI to provide actionable insights for optimizing media buys and refining cross-screen campaigns.

Revenue

Founded

2013

Headcount

432

Headquarters

United States

Primary Segment

Advertising Services

Ownership

Privately Owned

News Summary:

LG Ad Solutions, incorporated as Alphonso Inc., recently provided advanced advertising solutions for Connected TV and cross-screen devices to H&R Block, leveraging its network of LG Smart TVs. Previously, on June 15, 2026, the company contributed research to the Video Advertising Bureau's June 2026 "Staying Current on Streaming" report, which detailed behavioral shifts in connected television for advertisers and media buyers. This followed LG Ad Solutions' publication on June 10, 2026, of its "In CTV We Trust: The Role of Connected TV in Building Trust and Memorability for Brands (UK Edition)" study, which investigated how UK consumers perceive advertising across TV and social media platforms.

Similar Companies

Subscribe for full access to LG Ad Solutions's profile

LG Ad Solutions offers products in the media tech industry. LG Ad Solutions's product portfolio comprises of tV and streaming ad tech.

Subscribe for full access to LG Ad Solutions's products in full detail

Subscribe for full access to LG Ad Solutions's revenue in full detail

Jul

24th

2026

00:41

Emerging Tech, Marketing and Promotional Activities

Locked & Loaded: Powering the Borderlands Launch with LG Ad Solutions

LG Ad Solutions, incorporated as Alphonso Inc., is a global leader in advanced advertising for Connected TV and cross-screen devices, driven by our mission to create meaningful connections between brands and their audiences. With a vast network of award-winning LG Smart TVs worldwide, we offer advertisers and content creators broad reach and targeted engagement on the largest screen in the home.

LG Ads Solutions

Jul

8th

2026

01:00

Emerging Tech, B2B Tag

How to Leverage Home Screen CTV Ads in 2026

As CTV advertising continues to evolve, the smart TV home screen is rapidly emerging as one of the most attention-rich and still overlooked ad placements in the connected TV ecosystem. For years, the CTV advertising conversation has revolved around pre-roll, mid-roll, and the growing tension between ad-supported tiers and subscription models.

Jun

25th

2026

03:56

Game Day Domination: H&R Block Scores Big with LG Ad Solutions

LG Ad Solutions, incorporated as Alphonso Inc., is a global leader in advanced advertising for Connected TV and cross-screen devices, driven by our mission to create meaningful connections between brands and their audiences. With a vast network of award-winning LG Smart TVs worldwide, we offer advertisers and content creators broad reach and targeted engagement on the largest screen in the home.

LG Ads Solutions

Jun

16th

2026

18:01

StreamTV Show Panelists Debate How Advertisers Can Reach the Masses in a Fragmented Media Landscape

Thomas K. Arnold June 16, 2026 DENVER — The era of mass media may be over, but the need for mass reach remains very much alive.

Media Play News

Jun

15th

2026

15:08

Emerging Tech, B2B Tag

Why streaming viewers are choosing ads over subscriptions in 2026

The Video Advertising Bureau today published its June 2026 edition of "Staying Current on Streaming," a Fast Facts briefing that maps four behavioral shifts now reshaping connected television for advertisers and media buyers. The report draws on research from FreeWheel, MRI-Simmons, Samsung Ads, Tubi, LG Ad Solutions, MediaScience, Luminate Intelligence, and tvScientific, among others, presenting a detailed picture of how U.S. audiences navigate the streaming market in 2026.

Jun

10th

2026

01:00

In CTV We Trust: The Role of Connected TV in Building Trust and Memorability for Brands (UK Edition)

As audiences continue to divide their time between TV and social platforms, understanding how the viewing environment shapes attention, trust and advertising outcomes has never been more important. LG Ad Solutions conducted a study, In CTV We Trust: The Role of Connected TV in Building Trust and Memorability for Brands (UK Edition), to examine how UK consumers perceive advertising across TV and social media—and why TV delivers a fundamentally different advertising experience.

LG Ads Solutions

Jun

9th

2026

23:14

Emerging Tech, B2B Tag

Why Trust Is Built in the Viewing Experience

I’d hazard a guess that, for most people, TV has showcased some of the most impactful and memorable advertising they can recall. For me, it’s the Guinness Surfer: the anticipation, the timing, the white horses crashing through the waves, and the unforgettable line — “Good things come to those who wait.” That ad did not just deliver a message.

LG Ads Solutions

Jun

8th

2026

03:52

Sports Hub Sponsorship Drives 138% Install Lift for NOW

LG Ad Solutions, incorporated as Alphonso Inc., is a global leader in advanced advertising for Connected TV and cross-screen devices, driven by our mission to create meaningful connections between brands and their audiences. With a vast network of award-winning LG Smart TVs worldwide, we offer advertisers and content creators broad reach and targeted engagement on the largest screen in the home.

LG Ads Solutions

Jun

4th

2026

01:00

LG research highlights growing role of TV home screens in film discovery

The smart TV home screen is becoming an increasingly important tool for film marketers, influencing both cinema attendance and at-home viewing decisions, according to new research from LG Ad Solutions. The study of more than 1,000 UK connected TV users who regularly visit cinemas found that 93% had seen a new film promoted on their television home screen, while 35% said the promotion had influenced them to see the film at the cinema.

Broadband TV News

Jun

3rd

2026

06:30

Emerging Tech, B2B Tag

Brazil’s Omnichannel Advertising Opportunity in Football and Beyond

Every four years, the world’s biggest football tournament transcends sport to become a cultural moment that commands attention, shapes conversations, and encourages increased cross-screen engagement. As viewing continues to shift toward streaming, the 2026 tournament and beyond will be more connected, data-driven, and omnichannel than ever before.

May

1st

2026

06:16

Major US retailer lifts conversions 28% with Performance Enhancer offered through LG Ad Solutions

A major US retailer operates one of the largest e-commerce platforms in the country, connecting millions of shoppers with home goods and furniture across a wide range of categories and price points. To reach those shoppers beyond search and social, they turned to Realize, Taboola’s AI-driven performance advertising platform that helps brands reach high-intent audiences and drive measurable outcomes across native, display, and video placements on the open web.

Apr

29th

2026

08:56

Fear Factor Drives Tune-In by Pushing Campaign Limits with LG Ad Solutions

LG Ad Solutions, incorporated as Alphonso Inc., is a global leader in advanced advertising for Connected TV and cross-screen devices, driven by our mission to create meaningful connections between brands and their audiences. With a vast network of award-winning LG Smart TVs worldwide, we offer advertisers and content creators broad reach and targeted engagement on the largest screen in the home.

LG Ads Solutions

Examples of LG Ad Solutions's suppliers include smartclip, The Trade Desk and Magnite.

Example Suppliers

Subscribe for full access to LG Ad Solutions's profile

Example Partners

Subscribe for full access to LG Ad Solutions's profile

Analyst insight reports

Punching up: local pay TV vs global OTT

Media technology marketing trends 2022: Communicating company culture

Keeping up appearances

New devices, new gatekeepers

Subscribe to access all analyst insight reports