Acxiom, a privately owned company headquartered in the US, is a subsidiary of Interpublic Group (IPG). Founded in 1969, the company employs approximately 4,520 individuals and primarily offers advertising services. Functioning as a technology and data analytics company, it provides marketing and data solutions to businesses and organizations.
On September 16, 2026, an investigation coreported with Consumer Reports revealed that Arkansas-based data broker Acxiom maintains extensive personal data on billions of individuals globally. Acxiom claims to possess information including residence, spending habits, political leanings, weight, and interest in medical procedures. The report also highlighted that new privacy laws in several states compel data brokers to disclose the companies that purchase personal data, leading to calls for volunteers to request their data reports from major data brokers.
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