Sportradar

https://sportradar.com/?lang=en-us
https://www.linkedin.com/company/sportradar/

Sportradar is a Publicly Owned company headquartered in Switzerland. Founded in 2001, it employs approximately 3210 individuals and reported $1.4B in revenue as of 2025. Functioning as a tier 1 media tech buyer, the company, whose main product is content rights, provides technology for sports leagues and clubs.

2025 Revenue

Founded

2001

Headcount

4,189

Headquarters

Switzerland

Primary Segment

Content rights

Ownership

Publicly Owned

Deployments

101

News Summary:

On September 14, 2026, Fernando Mora, Sales Executive Lead for Playradar in Latin America, Portugal, and Spain, discussed evolving bettor expectations, prediction markets, and regional expansion plans in an exclusive interview. Mora stated that data and technology are no longer merely supporting tools but now play a strategic role in connecting leagues, operators, and fans, noting the 2026 World Cup's highlight of the growing convergence between sports data and digital entertainment. Previously, on September 1, Sportradar Group secured a multi-year extension of its official data and audiovisual (AV) betting rights agreement with Euroleague Basketball, extending the partnership to 2031. The company originally secured these rights as part of its acquisition of IMG Arena last year.

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Sportradar offers 11 products in the media tech and media and telecoms services industries. Sportradar's product portfolio comprises of content rights, graphics, production and post production, sports tech and media managed services.

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Sportradar's revenues were $1.4B in 2025. Caretta Research has split Sportradar's revenue into 8 different product categories, the largest of which is sports betting streams and associated content rights, which represents 83% of Sportradar's revenue.

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Sep

22nd

2026

06:30

New Offerings, New Offerings

Playradar adds to online slot collection with Ned & Ted

Sportradar’s igaming content supplier brand Playradar has expanded its online slot portfolio with Ned & Ted, which is set in a “chaotic farmyard.” The titular characters are Ned, a farmer, and Ted, his pig sidekick. Set across a 5x4 grid, any of the four bonus features can be triggered if players land a bonus symbol.

InterGame

Sep

15th

2026

10:46

Emerging Tech

JB Mackenzie from Robinhood: "Prediction markets became one of the biggest revenue lines in our business, bigger than crypto and equities."

Speaking on the NEXTPredict Podcast, JB Mackenzie, VP and General Manager of Futures and Prediction Markets at Robinhood, revealed the rapid commercial scaling of their prediction market offering since its launch in late 2024. Describing the internal decision to transition from a single election contract to a core product line, Mackenzie noted: "On a Sunday we literally worked through this whole entire process...

Tribuna

Sep

15th

2026

09:21

New Offerings, Partnerships and Alliances, B2B Tag, Partnerships, New Offerings

Why esports is your next growth engine

Esports fans are already betting on their favourite games. Why are you missing out? A market that has stopped being niche The esports betting market generated $2.8bn in gross gaming revenue for licensed operators in 2025.

Sportradar

Sep

14th

2026

20:49

Events, Emerging Tech, Events and Conferences, Facility Expansion

Fernando Mora, Playradar: “Data and technology are no longer just supporting tools; they now play a strategic role in connecting leagues, operators, and fans”

In an exclusive interview with Focus Gaming News, Fernando Mora, Sales Executive Lead for Playradar in Latin America, Portugal and Spain, discusses evolving bettor expectations, prediction markets, and expansion plans across the region. Exclusive interview.- The 2026 World Cup highlighted the growing convergence between sports, data and digital entertainment, creating new opportunities for igaming providers to deliver more interactive and personalised experiences.

Focus Gaming News

Sep

1st

2026

02:22

Emerging Tech, Partnerships and Alliances, B2B Tag, Partnerships

Sportradar extends Euroleague Basketball partnership to 2031

The official data and AV betting rights were originally secured as part of Sportradar’s acquisition of IMG Arena last year Sportradar Group has secured a multi-year extension of its data and audiovisual (AV) betting rights agreement with Euroleague Basketball.

Gaming Intelligence

Aug

30th

2026

12:57

Regulatory and Legal, Partnerships and Alliances, Partnerships, Regulatory Compliance

Polymarket Expands to 20 Leagues, Facing Regulatory Conflicts

Polymarket is expanding its partnerships with major U.S. sports leagues and data providers, leading to increased regulatory conflicts surrounding the sports prediction market. While the leagues emphasize fan engagement and the use of official data, some state governments and courts are questioning whether contracts related to sports events fall under gambling regulations.

Weex

Aug

29th

2026

06:30

Partnerships and Alliances, Tennis, B2B Tag, Partnerships

Sportradar Expands Polymarket Data Agreement to Encompass Over 20 Additional Leagues

Sportradar has expanded its agreement with Polymarket to deliver premium data, streaming, and integrity services from more than 20 sports leagues. The move gives the prediction market platform extended reach for its US customers into events such as the Bundesliga, European basketball, and tennis Grand Slams.

SCCG Management

Aug

28th

2026

06:30

Emerging Tech, Partnerships and Alliances, B2B Tag, Partnerships

Sportradar and Polymarket Broaden Sports Data Partnership, Covering 300,000 Matches Annually

Key Moments: Expanded Partnership Enhances Global Sports Prediction Markets Sportradar and Polymarket have finalized a wider strategic partnership that now brings official sports data, live streaming, and integrity services to more than 20 global sports leagues and competitions.

Casinoguardian

Aug

28th

2026

06:30

Partnerships and Alliances, Tennis, Sports Rights Updates, B2B Tag, Tenders and Contracts, Partnerships

Sportradar's Polymarket deal expanded to include more competitions

Heavyweight sports technology firm Sportradar has expanded its tie-up with nascent predictions market operator Polymarket, adding top-tier soccer and basketball to the existing relationship between the pair. The significant expansion adds properties including German soccer's Bundesliga, Euroleague Basketball, Australia's National Basketball League, the Chinese Basketball Association, and tennis' grand slams, to the current deal.

Sportcal

Aug

28th

2026

06:12

Emerging Tech, Partnerships and Alliances, Football, Tennis, B2B Tag, Partnerships

Shorts: Sportradar, Tottenham Hotspur, The EFA

Sportradar has expanded its partnership with Polymarket, extending its sports data, streaming and integrity services to the prediction market platform across more than 20 leagues and competitions. The expanded US agreement adds properties including the Bundesliga, Euroleague Basketball, Chinese Basketball Association (CBA), National Basketball League (NBL), tennis Grand Slams and UTR Pro events, increasing Polymarket’s coverage across football, basketball and tennis.

Sport Industry

Aug

27th

2026

19:43

Partnerships and Alliances, B2B Tag, Partnerships

Sportradar Expands Polymarket Deal to Cover 20+ Sports Leagues

The deal builds on an existing relationship between the two companies rather than introducing a first-time tie-up. Sportradar said the two firms are significantly expanding their prediction market partnership to more than 20 global sports leagues and competitions. Read original a...

CoinMarketCap

Aug

27th

2026

10:00

Partnerships and Alliances, B2B Tag, Partnerships

News today positive signals for Sportradar, says Jefferies

Jefferies views Sportradar’s ( SRAD ) news today as positive signals for the business. The company expanded its agreement to provide data, odds, visualization, integrity, and marketing services to Polymarket, the analyst tells investors in a research note.

TipRanks

Sportradar's customers primarily consist of spectator Sports and hospitality companies. Examples of Sportradar's customers include National Basketball Association, Major League Baseball (MLB) and Caesars Entertainment. Sportradar has commercial and technical partners like Rush Street Interactive, FanDuel and European Tour (DP World Tour Golf). Examples of Sportradar's suppliers include DAZN Group, NPAW and Podium.

Example Customers

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Example Suppliers

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Example Partners

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Sportradar currently holds 2 broadcasting rights for sports competitions including basketball and soccer | association football.

Example Sports Rights Suppliers

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Analyst insight reports

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Essential things you need to know in media technology following IBC 2026

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Analysis

Data

Analysis

Data

Sportradar

2025 Revenue

Founded

Headcount

Headquarters

Primary Segment

Ownership

Deployments

News Summary:

Similar Companies

Example Customers

Example Suppliers

Example Partners

Example Sports Rights Suppliers

Analyst insight reports