Spideo, a privately owned company and a subsidiary of Mediagenix, is headquartered in France. Founded in 2010, the company employs approximately 40 individuals and reported $4.3M in revenue as of 2024. As a tier 3 media tech buyer, Spideo specializes in video data and analytics. The company provides a recommendation and personalisation engine based on content metadata enrichment, deploying globally with offices in France, Portugal, and Brazil.
Mediagenix announced the acquisition of Spideo at IBC2024. By September 9, 2025, Mediagenix completed the integration of Spideo's personalization and recommendation capabilities into its Content Strategy, Content Value Management, and Content Scheduling solutions. This integration involved unifying Spideo's technology and talent within Mediagenix's portfolio and organization. According to Emmanuel Müller, Chief Product Officer at Mediagenix, the Spideo integration enhanced Mediagenix's solutions, including content strategy, title management, scheduling, and personalization. The integration resulted in measurable customer gains and allowed for earlier audience intelligence in the pipeline.
Spideo's customers primarily consist of telecoms and technology, Information and Media companies. Examples of Spideo's customers include Claro, Sky Group and Grupo Globo. Spideo has commercial and technical partners like Broadpeak, Viaccess-Orca and Harmonic.
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