World Wrestling Entertainment, also known as WWE, is a privately owned global integrated media and entertainment company headquartered in Stamford, Connecticut, operating as a tier 1 media tech buyer. Formed in September 2023 through a merger with UFC to create TKO Group Holdings, the company was originally founded in 1980 as Titan Sports and employs approximately 1,130 individuals. World Wrestling Entertainment reported $1.7 billion in revenue as of 2025. The company is known for its "sports entertainment" business model, which blends professional wrestling with scripted storylines, theatrical performance, and cinematic production. Its revenue streams include domestic and international media rights deals with partners such as Netflix, NBCUniversal/Peacock, and The CW, alongside live event ticket sales, global merchandising, and digital streaming through the WWE Network.
Longtime WWE employee Gavin O'Shea confirmed his departure on May 2, ending a 25-year tenure with the company. O'Shea, who served as Director of TV Production since 2020, announced his unexpected exit on LinkedIn, stating it was part of broader changes affecting long-tenured staff behind the scenes and followed April 24, 2026 releases. Earlier on May 2, reports indicated that WWE's creative team, led by Chief Content Officer Triple H, struggled to book the recently released Wyatt Sicks, causing their storyline to "fizzle out," with the decision attributed to a more grounded assessment rather than corporate politics. Previously, on May 1, WWE reportedly added new recruits to its Performance Center beyond the officially announced April 2026 rookie class. Also on May 1, the company canceled a planned match for the Backlash premium live event, scheduled for May 9 in Tampa, Florida, due to an untimely injury.
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World Wrestling Entertainment offers 8 products in the sports and media and telecoms services industries. World Wrestling Entertainment's product portfolio comprises of martial arts, media and TV services and sports tickets, merchandise and sponsorship.
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World Wrestling Entertainment's revenues were over $1B in 2025. Caretta Research has split World Wrestling Entertainment's revenue into 4 different product categories, the largest of which is professional wrestling. For full access to World Wrestling Entertainment's revenue breakdown subscribe to Caretta Portal.
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Examples of World Wrestling Entertainment's suppliers include Encompass Digital Media, Disney DTC and NEP Group.
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World Wrestling Entertainment sells broadcasting rights of its 6 professional wrestling and video streaming competitions to 9 companies globally, covering 2 countries. World Wrestling Entertainment's rights holders include NBCUniversal.
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