Ultimate Fighting Championship, also known as UFC, a privately owned entity headquartered in the US, operates under parent companies Endeavor, TKO Group, and IMG. Founded in 1993, the company employs approximately 1610 individuals and reported $1.4B in revenue as of 2024. As a tier 1 media tech buyer, the company specializes in martial arts, functioning as a global sports brand and pay-per-view event provider.
At UFC London on March 22, Nathaniel Wood defeated Losene Keita and Mason Jones overwhelmed Axel Sola in notable undercard performances, with the event also drawing attention to the ongoing fighter pay debate. Earlier the same day, Michael Page, despite expecting more fights after joining the UFC and securing victories over Shara Magomedov and Jared Cannonier at 185 pounds, was booked against Sam Patterson for UFC London after a seven-month bench, leaving his marquee signing underused. On March 21, UFC CEO Dana White addressed security concerns during the UFC London post-fight press conference regarding future events in the Middle East amidst global tensions. Previously on March 21, Michael “Venom” Page commented on his upcoming matchup against Sam Patterson at UFC London, expressing puzzlement over the selection after a seven-month layoff, noting he had sought fights since August following his move from Bellator.
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Ultimate Fighting Championship (UFC) offers 2 products in the media and telecoms services and sports industries. Ultimate Fighting Championship (UFC)'s product portfolio comprises of media and TV services and martial arts.
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Ultimate Fighting Championship (UFC)'s revenues were over $1B in 2024. Caretta Research has split Ultimate Fighting Championship (UFC)'s revenue into 2 different product categories, the largest of which is combat sports. For full access to Ultimate Fighting Championship (UFC)'s revenue breakdown subscribe to Caretta Portal.
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Examples of Ultimate Fighting Championship (UFC)'s suppliers include IBM, Deluxe and NEP Group.
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Ultimate Fighting Championship (UFC) sells broadcasting rights of its combat sports competitions to 34 companies globally, covering 8 countries. Ultimate Fighting Championship (UFC)'s rights holders include Paramount Global. Ultimate Fighting Championship (UFC) currently holds 2 broadcasting rights for sports competitions including combat sports.
Example Sports Rights Customers
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Example Sports Rights Suppliers
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