World Surf League is a privately owned entity headquartered in the US. Founded in 1976, it employs approximately 340 individuals, with its primary offering being spectator sports. Functioning as a tier 1 media tech buyer, the organization serves as the governing body of professional surfing, organizing and broadcasting live 8 different surf tours across the globe with events throughout the year.
On July 10, the World Surf League (WSL) appointed The.Team, an international sports agency formerly known as Wasserman, as its exclusive global sales agency of record. Under the agreement, The.Team’s rights sales group will seek to secure a naming rights sponsor for the WSL and cultivate new commercial partnerships to boost revenue and expand surfing's reach ahead of the Los Angeles 2028 Olympic Games, with a title sponsor identified as a top priority for the agency. Previously, on July 8, new data revealed that the New Zealand Surf Pro, part of the WSL Championship Tour which visited New Zealand for the first time in May, delivered a significant boost to international visitor spending and commercial accommodation nights in the Waikato region. The event featured the world’s top 36 men and 24 women competing at Raglan alongside local wildcards. Earlier, on July 5, the WSL Australia/Oceania regional Junior Tour's Traeger Grills Pro Junior was set to commence at Lennox Head from July 7 to July 12, joining the Soundboks Oz Grom Open to celebrate emerging surfing talent.
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World Surf League offers 2 products in the media and telecoms services and sports industries. World Surf League's product portfolio comprises of water sports and media and TV services.
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Examples of World Surf League's suppliers include LTN Global, Multvideo Producoes and Greenfly.
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World Surf League sells broadcasting rights of its surfing competitions to 19 companies globally, covering 9 countries. World Surf League's rights holders include YouTube. World Surf League currently holds broadcasting rights for sports competitions including surfing.
Example Sports Rights Customers
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Example Sports Rights Suppliers
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