SuperSport

https://supersport.com/
https://www.linkedin.com/company/supersport/

SuperSport, a privately owned company headquartered in South Africa, is a subsidiary of DStv. Founded in 1988 and employing approximately 1180 individuals, the company functions as a tier 1 media tech buyer. It specializes in producing and broadcasting local and international sport for pay TV subscribers.

Revenue

Founded

1988

Headcount

1,173

Headquarters

South Africa

Primary Segment

Media and TV services

Ownership

Privately Owned

Deployments

News Summary:

SuperSport partnered with LIV Golf on March 18, 2026, to broadcast the inaugural LIV Golf Africa tournament, LIV Golf South Africa, live to a global audience from March 19-22, 2026, an event poised to become the most highly attended in South African history. This follows discussions on March 16, 2026, where SA Rugby and the CANAL+ Group held engagements in Johannesburg to plan a continued broadcast partnership with SuperSport, aimed at bringing rugby fans closer to the game. On March 10, 2026, analyses indicated that South African sports fans may need to diversify their live sports sources as the broadcasting landscape shifts, citing French group Canal+'s acquisition of MultiChoice and its subsequent changes to DStv and the SuperSport bouquet. Earlier, on February 19, 2026, reports highlighted operational changes becoming visible after Canal+'s acquisition of MultiChoice, specifically noting a significant shift in how SuperSport acquires sports rights, with decisions now reportedly being made from Paris.

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SuperSport offers 3 products in the media and telecoms services industry. SuperSport's product portfolio comprises of media and TV services, content rights and broadcast television and radio.

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Mar

18th

2026

04:30

Events, B2B Tag

SuperSport brings LIV Golf South Africa to Africa

SuperSport, Africa’s leading sports broadcaster, have partnered with LIV Golf to bring the first-ever LIV Golf Africa tournament, LIV Golf South Africa, live to viewers across the globe from 19 to 22 March 2026; poised to become the most highly attended event in South African history.

SuperSport

Mar

16th

2026

02:30

Partnerships and Alliances, B2B Tag

SA Rugby and CANAL+ hold fruitful discussions on SuperSport partnership

SA Rugby and the CANAL+ Group have discussed and planned a continued partnership with SuperSport, Africa’s leading sports broadcaster, following fruitful and productive engagements in Johannesburg this week. SA Rugby executives met with their CANAL+ Group counterparts at the MultiChoice offices in Randburg, Johannesburg, where both entities discussed strategic plans to bring rugby fans and viewers closer to the game through the existing broadcast partnership.

SuperSport

Mar

10th

2026

18:30

B2B Tag

SuperSport no longer super? What it means for South African fans

South African sports fans may soon need to diversify where they get their live action from as the sports broadcasting landscape shifts. French group Canal+’s acquisition of MultiChoice has brought significant changes to DStv and the SuperSport bouquet.

Eyewitness News

Mar

10th

2026

18:30

B2B Tag

SuperSport – Sports video, fixtures, results and news

Watkins on Villa’s defining clash with Man United Aston Villa striker Ollie Watkins opens up about his side's crucial journey to Old Trafford this Sunday as third takes on fourth in a defining battle for Champions League qualification. Catch every thrilling moment of this colossal encounter, along with every other Premier League fixture, broadcast live on Your World of Champions, SuperSport.

SuperSport

Feb

19th

2026

18:30

Cost Cutting, Sports Rights Updates, B2B Tag

Canal+ Pulls SuperSport Rights Decisions From Africa to Paris

When Canal+ completed its acquisition of MultiChoice, most attention fell on the business deal itself. Now, the operational changes are becoming visible, and African sports viewers are starting to feel them. The most significant shift involves how SuperSport acquires sports rights.

Techweez

Feb

19th

2026

01:30

Cost Cutting, Corporate Restructuring, B2B Tag

SuperSport Stripped Of Sports Rights Control As French Owner Moves Operations To Paris

[Image: Supersport / Facebook] Following its $3 billion acquisition of MultiChoice, French media giant Canal+ has moved SuperSport’s sports rights acquisition decisions from South Africa to its Paris headquarters as it seeks greater control and cost efficiencies.

2oceansvibe

Feb

18th

2026

06:14

Cost Cutting, Corporate Restructuring, B2B Tag

South Africa’s SuperSport stripped of sports rights control as French owner Canal+ moves operations to Paris

The move, which has raised concerns within the industry, places the responsibility for acquiring sports rights directly under the control of Canal+’s European headquarters, undermining SuperSport's historic role as Africa's dominant sports broadcaster. Veteran broadcasting journalist Thinus Ferreira told 702, a Johannesburg-based talk radio station, that this restructuring is part of a broader strategy by Canal+ to reduce costs while maintaining operational efficiency.

Business Insider

Feb

18th

2026

03:46

Cost Cutting, Corporate Restructuring, B2B Tag

Canal+ Strips SuperSport of Rights Power as DStv Faces Growing Threat from Netflix and Streamers

French ownership shake-up shifts key sports rights decisions from South Africa to Europe Premium subscribers begin feeling the impact as major global events quietly disappear from screens Industry insiders warn that deep-pocketed streaming giants are circling, threatening DStv’s long-standing grip on live sport Sports fans in South Africa are in for a rude awakening, as reports coming from MultiChoice do not make for good reading.

Briefly News

Feb

17th

2026

18:30

Corporate Restructuring, B2B Tag

South Africa’s SuperSport stripped of sports rights control as French owner Canal+ moves operations to Paris – Business Insider Africa

South Africa’s SuperSport stripped of sports rights control as French owner Canal+ moves operations to Paris Business Insider Africa

Ghana News

Feb

16th

2026

18:30

Cost Cutting, Corporate Restructuring, B2B Tag

South Africa: Canal+ Reshapes Sports Broadcasting – SuperSport’s Decline And The Rise Of Streaming Challenges

MultiChoice’s new ownership under Canal+ has led to a significant shift in the management of broadcasting rights, as SuperSport has lost its power to make decisions on sports acquisitions. Now, such decisions are being made directly from Canal+’s headquarters in Paris, France.

Broadcast Media Africa

Feb

16th

2026

18:30

Cost Cutting, B2B Tag

SuperSport Loses Sports Buying Power as Canal+ Takes Control

MultiChoice’s new French owner, Canal+, has stripped SuperSport of its authority to acquire sports rights, with all decisions now made directly from Paris as part of a major cost-cutting drive . Veteran broadcasting journalist Thinus Ferreira told 702 that Canal+ has told investors it must reduce expenses.

iReport South Africa

Feb

16th

2026

06:54

B2B Tag

Canal+ Cuts 2026 Winter Olympics From SuperSport, Leaving African Viewers Without Coverage

The Story⚡ DStv subscribers in sub-Saharan Africa have no SuperSport coverage of the Milano Cortina 2026 Winter Olympics, even as the continent fields its largest-ever contingent of athletes at the Games. Tell Me More Canal+—which has owned MultiChoice since September 2025—did not acquire the broadcast rights for the Milano Cortina 2026 Winter Olympics (6–22 February) in sub-Saharan Africa.

Shockng

Examples of SuperSport's suppliers include DAZN Group, MotoGP Sports Entertainment Group and Infront Sports & Media.

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Example Suppliers

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Example Partners

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SuperSport sells broadcasting rights of its linear (thematic channel groups) competitions globally. SuperSport currently holds 190 broadcasting rights for sports competitions including ice hockey, table tennis, combat sports, golf, sailing, padel and pickleball, field hockey, tennis, surfing, futsal, multi-sport, cycling, athletics, soccer | association football, cricket, basketball, rowing, rugby union, cyclo-cross, motorsports, squash, netball, sports sublicensing, aquatics and swimming, beach soccer, triathlon, marathon, snooker and horse racing.

Example Sports Rights Suppliers

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Analyst insight reports

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Analysis

Data

Analysis

Data

SuperSport

Revenue

Founded

Headcount

Headquarters

Primary Segment

Ownership

Deployments

News Summary:

Similar Companies

Example Customers

Example Suppliers

Example Partners

Example Sports Rights Suppliers

Analyst insight reports