WideOrbit

http://www.wideorbit.com/
https://www.linkedin.com/company/wideorbit/

WideOrbit, a privately owned company headquartered in the United States, operates as a subsidiary of Lumine Group. Founded in 1999, the company employs approximately 430 individuals and reported $155.0M in revenue as of 2025. It provides advertising technology and systems to the media industry, specializing in TV and streaming ad tech.

2025 Revenue

Founded

1999

Headcount

386

Headquarters

United States

Primary Segment

TV and streaming ad tech

Ownership

Privately Owned

Deployments

News Summary:

On September 15, 2026, WideOrbit launched a new Fusion Connector for Assistant Skills, integrating its Fusion platform directly into the ShareBuilder Assistant ecosystem. This development enables authorized media teams to incorporate property product sellout and rate information into coordinated workflows, aiding pricing decisions. Previously, on September 12, Jason Hancock, senior director of global sales, and William "Dub" Irvin, managing director and VP radio automation, showcased three of the company’s platforms, including a demo of WO Aurora Guest Link, in a "2 Mins of Tech" video from IBC2026. WideOrbit also announced its sponsorship and attendance at the Radio Ink and Radio + Television Business Report’s Forecast conference and the 2026 MFM National Credit Conference, both scheduled for November 12, 2026, in New York City. Earlier, on August 5, the company confirmed its sponsorship and participation in the Western Association of Broadcast Engineers (WABE) Media and Technology Conference, set to take place from October 5-7, 2026, in Vancouver, BC.

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WideOrbit offers 14 products in the media tech, connectivity and cloud, pro AV and ad tech and services industries. WideOrbit's product portfolio comprises of audio production, marketer and agency technology, tV and streaming ad tech and enterprise cloud.

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WideOrbit's revenues were less than $250M in 2025. Caretta Research has split WideOrbit's revenue into 7 different product categories, the largest of which is tV and streaming ad sales. For full access to WideOrbit's revenue breakdown subscribe to Caretta Portal.

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Sep

15th

2026

10:00

New Offerings

WideOrbit Fusion Connector for Assistant Skills

The ShareBuilder Assistant is expanding its media pricing and sales workflow ecosystem with a new Connector that brings WideOrbit Fusion directly into the Assistant Skills platform. With the WideOrbit Fusion Connector, authorized media teams can bring property, product, sellout, and rate information into coordinated workflows that help pricing decisions move into execution.

ShareBuilders

Sep

12th

2026

10:02

Events, Emerging Tech, B2B Tag, Events and Conferences

2 Mins of Tech: WideOrbit demos WO Aurora Guest Link

In the latest “2 Mins of Tech” video from IBC2026 in Amsterdam, Jason Hancock, senior director of global sales at WideOrbit, and William “Dub” Irvin, managing director and VP, radio automation, present three of the company’s platforms.

RedTech News

Aug

20th

2026

22:27

Events, Emerging Tech, Events and Conferences

Radio Ink Forecast

WideOrbit is a sponsor and will be attending Radio Ink and Radio + Television Business Report’s Forecast conference, taking place on November 12, 2026, at the Harvard Club in New York City. We look forward to connecting with industry leaders to discuss a wide range of topics important to all broadcasters, both radio and television, as they look to the future of the industry.

Wideorbit

Aug

20th

2026

16:55

Events, Emerging Tech, B2B Tag, Events and Conferences

MFM National Credit Conference

WideOrbit will be attending the 2026 MFM National Credit Conference on November 12th in New York. We’d love to see you there! Meet With Us We welcome the opportunity to learn more about your unique business needs and explore how our comprehensive cross-platform solutions can help.

Wideorbit

Aug

5th

2026

14:11

Events, B2B Tag, Marketing and Promotional Activities, Events and Conferences

Western Association of Broadcast Engineers (WABE)

WideOrbit is a sponsor and will attend the Western Association of Broadcast Engineers (WABE) Media and Technology Conference, taking place October 5-7, 2026, in Vancouver, BC. Stop by booth 21 and say hello. We’d love to see you there! Meet With Us The media landscape has never been more complex, and never more full of opportunity.

Wideorbit

Jul

22nd

2026

14:48

Events, Emerging Tech, Events and Conferences

NAB Show New York

WideOrbit is a sponsor and will be attending the NAB Show New York, taking place October 21-22, 2026, in New York City. Stop by and see us at booth 231 – we’d love to see you there! Meet With Us We welcome the opportunity to learn more about your unique business needs and explore how our comprehensive cross-platform and radio solutions can help.

Wideorbit

Jul

22nd

2026

10:41

Events, Emerging Tech, B2B Tag, Events and Conferences

RAB Fall Board Meeting

WideOrbit is again a proud sponsor of the RAB Fall Board Meeting, taking place September 23-24, 2026, in Cleveland, OH. We’ll be on hand to showcase how WideOrbit’s solutions can help advance the world of radio.

Wideorbit

Jul

10th

2026

15:36

Events, Emerging Tech, B2B Tag, New Offerings, Events and Conferences

WideOrbit

WideOrbit is a sponsor and will be attending IBC 2026, the International Broadcasting Conference, taking place September 11-14 at the RAI in Amsterdam. IBC brings together the best and brightest in media, entertainment, and technology, and we’d love to see you there.

Wideorbit

Jul

10th

2026

10:55

Artificial Intelligence, B2B Tag

Media Organizations Are Data

Data has always been central to media operations. Every ad that airs, every campaign that delivers, and every audience that’s measured- all of it generates data. The question isn’t whether you’re collecting enough data, or even whether it’s the right data; the real question is: are you effectively maximizing the value of the data you have? For most media companies, the honest answer is no.

Wideorbit

Jul

9th

2026

11:10

Events and Conferences

How Broadcasters Win More Deals with Interactive TV Experiences

WideOrbit Spotlight: IRCODE in Action Broadcasters are under pressure to prove engagement, action, and performance — not just reach. IRCODE closes that gap by using real-time image recognition to make broadcast content interactive, shoppable, and measurable.

Wideorbit

Jun

17th

2026

17:03

Emerging Tech, Artificial Intelligence, B2B Tag

AI in Media Ad Ops: Practical Steps to Move from Experiment to Everyday

Just a few years ago, artificial intelligence in media operations was mostly a subject for conference keynotes and strategy documents. Today, it’s on the verge of becoming integral to the tools that sales, traffic, and operations teams use every day — if it’s not already.

Wideorbit

May

29th

2026

14:08

Audiences Are Everywhere. Your Ad Strategy Should Be Too.

Something fundamental has shifted in how people consume media. Audiences aren’t abandoning television or radio content; they’re just expanding how, where, and when they engage with it. And that expansion is accelerating. For media organizations, the fragmentation of audience attention isn’t a distant trend that’s coming at some point in the future; it’s today’s reality.

Wideorbit

WideOrbit's customers primarily consist of higher Education, telecoms and entertainment Providers companies. Examples of WideOrbit's customers include University of Florida, Paramount Skydance Corporation and Rogers Communications. WideOrbit has commercial and technical partners like Amagi, Mediaocean and Comscore.

Analysis

Data

Analysis

Data

WideOrbit

2025 Revenue

Founded

Headcount

Headquarters

Primary Segment

Ownership

Deployments

News Summary:

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