AdXcelarent, also known as AdGorilla LLC, is a privately owned company headquartered in the US. Founded in 2002, with approximately 10 employees, the company reported $900,000 in revenue as of 2024. AdXcelarent functions as a tier 3 media tech buyer, specializing in TV and streaming ad tech. The company provides software based advertising technology and network origination services, with its advertising services encompassing ad insertion and sales & revenue management.

2024 Revenue

Founded

2002

Headcount

9

Headquarters

US

Primary Segment

TV and streaming ad tech

Ownership

Privately Owned

News Summary:

AdXcelarent discussed data-driven creative strategies for designing ad campaigns based on real-time data insights, enabling dynamic messaging, personalized campaigns, and improved audience engagement. They also covered traditional linear connected TV, OTT, and advanced TV advertising methods, explaining the 1:1 transaction model between television networks/stations and businesses purchasing airtime. Furthermore, the company shared insights from a report highlighting portfolio growth prospects, total revenue, revenue market share, rates, gross income, product price, and market shares. Additionally, AdXcelarent announced a partnership with AdGorilla for managed daily encoding and single-box linear ad insertion. Lastly, the company emphasized its deep reach through collaborations with four MSO owners and the potential for further expansion through the technology integration deal with AdGorilla.

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AdXcelarent offers 4 products in the pro AV, ad tech and services and media tech industries. AdXcelarent's product portfolio comprises of tV and streaming ad tech, RTB and programmatic, video processing and playout and digital signage and professional display.
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AdXcelarent's revenues were less than $1M in 2024. Caretta Research has split AdXcelarent's revenue into 5 different product categories, the largest of which is broadcast and pay TV ad traffic. For full access to AdXcelarent's revenue breakdown subscribe to Caretta Portal.
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AdXcelarent has suppliers like Ateme.

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