Independent Television News, also known as ITN, is a privately owned company headquartered in the UK. Founded in 1955, and employing approximately 1,300 individuals, the company reported $183.6M in revenue as of 2025, functioning as a tier 1 media tech buyer. Its main product is media managed services. The company operates under a shared corporate ownership structure comprising ITV plc (40%), Daily Mail and General Trust (20%), Thomson Reuters (20%), and Informa plc (20%). It acts as a regulated third-party news provider for the UK's main commercial public service broadcasters, producing ITV News, Channel 4 News, and 5 News under distinct contract frameworks. Additionally, ITN operates a commercial division, ITN Productions, which generates factual content, sports television, documentaries, podcasts, and digital media for international streaming networks, linear channels, and corporate brands. The company also manages the ITN Archive, a digital and physical moving-image library encompassing over a million historical video assets captured since its inception, which it monetizes through B2B licensing partnerships and direct-to-consumer digital channels.

2025 Revenue

Founded

1955

Headcount

1,624

Headquarters

United Kingdom

Primary Segment

Media managed services

Ownership

Privately Owned

Deployments

3

News Summary:

On September 15, 2026, Independent Television News (ITN) and Magnite expanded their partnership to integrate agentic capabilities into local linear advertising. This development followed the September 12 announcement that Magnite and ITN are deploying AI agents to manage local TV buying across 1100 stations, marking a significant shift in television’s traditionally analogue media buying. Earlier on September 12, ITN’s Tim Forrest discussed preparing the company’s archive for future artificial intelligence applications. Previously, on September 11, the companies detailed their expanded partnership to bring agentic capabilities to local TV advertising, connecting ITN’s seller agent with Magnite’s Orchestration layer. This integration aims to provide a more digital-style buying workflow, accelerating campaign activation from media planning and forecasting, and enabling combined local linear and connected TV (CTV) buying. The agentic AI solution is designed to automate local linear buying, transforming a multi-week process into a matter of hours.

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Independent Television News offers 2 products in the media tech and media and telecoms services industries. Independent Television News's product portfolio comprises of entertainment content rights and media managed services.
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Independent Television News's revenues were less than $250M in 2025. Caretta Research has split Independent Television News's revenue into 2 different product categories, the largest of which is content production services. For full access to Independent Television News's revenue breakdown subscribe to Caretta Portal.
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Independent Television News's customers primarily consist of broadcast television and radio companies. Examples of Independent Television News's customers include Channel 4, Channel 5 and ITV. Independent Television News has commercial and technical partners like Grass Valley, Avid and Amazon Web Services (AWS). Examples of Independent Television News's suppliers include Adobe, HP and Amazon Web Services (AWS).

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