Stan., a privately owned entity headquartered in Australia, is a tier 1 media tech buyer and a subsidiary of Nine. Founded in 2015, the company employs approximately 270 individuals and provides media and TV services. Functioning as an OTT platform in Australia, Stan delivers video-on-demand (VOD) and live sports content, including the UEFA Champions League. The company was originally founded as StreamCo Media, a joint venture between Nine Entertainment Co. and Fairfax Media.
On March 18, 2026, John Hu, co-founder and CEO of the e-commerce platform Stan, participated in the "Dare to Dream Challenge," where he identified the challenge creators face in securing resources and funding to transition early momentum into sustainable businesses. Previously, on March 6, 2026, the Nine Entertainment-owned streaming platform Stan Sport further strengthened its tennis portfolio by adding the WTA Tour to its Australian screens.
Stan. currently holds 42 broadcasting rights for sports competitions including rugby union, motorsports, combat sports, soccer | association football and tennis.