Sovrn is a privately owned company headquartered in the US. Founded in 2014, the company employs approximately 250 individuals and reported $98.0M in revenue as of 2024. The company specializes in RTB and programmatic, functioning as an ad tech company providing monetization solutions for online publishers.
On July 8, 2026, Sovrn launched Commerce Bid Check, a new API that delivers a live bid on every click before traffic is routed. This API aims to provide publishers and commerce partners with data to decide which program best monetizes each click, replacing stale EPC data with live click values for enhanced control over monetization. Previously, on June 16, 2026, Sovrn appointed Adam Soroca to its Board of Directors. Soroca, an adtech entrepreneur, brings over two decades of experience in building and scaling advertising technology companies, with deep expertise in programmatic advertising, audience data, and product strategy.
Sovrn offers products in the ad tech and services industry. Sovrn's product portfolio comprises of RTB and programmatic.
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Sovrn's revenues were less than $250M in 2024. Caretta Research has split Sovrn's revenue into 2 different product categories, the largest of which is ad exchange. For full access to Sovrn's revenue breakdown subscribe to Caretta Portal.
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Sovrn's customers primarily consist of spectator Sports, online Audio and Video Media and consumer electronics companies. Examples of Sovrn's customers include Penske Media Corporation (PMC), Minor League Baseball and Vox Media.
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