Snicket Labs, a privately owned company headquartered in the UK, was founded in 2018, employs approximately 40 individuals, and reported $2.0M in revenue as of 2025. The company's main product focuses on ad measurement and verification. Formerly known as Ad Signal, Snicket Labs is a SaaS company specializing in content intelligence solutions for the media and entertainment industry, focusing on reducing storage costs and carbon emissions by identifying duplicate video, image, and audio files through AI-powered tools such as Match and Assure.

Revenue

Founded

2018

Headcount

31

Headquarters

United Kingdom

Primary Segment

Ad measurement and verification

Ownership

Privately Owned

Deployments

1

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Snicket Labs offers 4 products in the ad tech and services and media tech industries. Snicket Labs's product portfolio comprises of content supply chain and ad measurement and verification.
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Snicket Labs's revenues were less than $10M in 2025. Caretta Research has split Snicket Labs's revenue into 3 different product categories, the largest of which is display attribution and verification. For full access to Snicket Labs's revenue breakdown subscribe to Caretta Portal.
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Snicket Labs has customers like Clearcast. Snicket Labs has commercial and technical partners like Perifery, Vidispine and ES Broadcast.

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