Humans Not Robots, a privately owned company headquartered in the UK, was founded in 2021 and employs approximately 10 individuals. The company reported $857,142 in revenue as of 2023. Functioning as a remote-first startup, it specializes in the content supply chain by developing an analytics and observability platform designed to build a cleaner, cheaper, and faster media supply chain, with an aim to reduce the environmental impact of online video.
On June 10, 2026, Accedo Humans Not Robots and the Institution of Engineering and Technology (IET) launched Ecoflow X, an independent entity designed to function as an experimentation arm for sustainability. The initiative was formerly known as Ecoflow, an IBC Accelerator project.
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