Sky Media UK, a privately owned company headquartered in the UK and a part of Sky Group, was founded in 1988 and employs approximately 240 individuals. The company reported $1.4B in revenue as of 2024. Functioning as the advertising sales arm of Sky, its main product is advertising services.
On May 2, 2026, the global environmental action NGO WRAP brought its ‘Rescue Me Recycle’ TV campaign to Sky channels, which began airing on April 13. The campaign aims to promote circular living in UK homes, addressing the 79% of households that still discard recyclable items. Previously, on April 22, Sky Media launched Waymark, an AI-powered creative studio designed to help Irish small and medium enterprises (SMEs) overcome the cost and complexity barriers of creating TV advertisements by instantly generating video concepts. This followed GoodGym's launch of its "Workout For The Future" TV advert on April 20, encouraging UK residents to engage in physical activity that supports local communities and the environment. This campaign resulted from GoodGym's Grand Prix win of the Sky Zero Footprint Fund, which awarded the organization £700,000 in media value from a total £2 million fund for environmentally focused organizations. Earlier, on April 14, Sky Media joined other firms such as City AM and Grant Thornton as a partner at the SCALE EXPO & SUMMIT in London, actively accelerating the growth of ambitious scaleup companies across capital, talent, operations, media, and innovation.
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Sky Media UK offers products in the media tech industry. Sky Media UK's product portfolio comprises of tV and streaming ad tech.
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