Salesforce is a publicly owned company headquartered in the US. Founded in 1999, it employs approximately 69,800 people and reported $41.5B in revenue as of 2025. The company specializes in enterprise and telecoms software, offering a CRM platform.

2025 Revenue

Founded

1999

Headcount

69,795

Headquarters

US

Primary Segment

Enterprise and telecoms software

Ownership

Publicly Owned

Deployments

2

News Summary:

On March 9, 2026, Salesforce introduced its Agentic Contact Center, aiming to address disconnected systems and siloed customer data that hinder AI implementation in contact centers and complicate service operations. This initiative focuses on reducing operating costs and meeting customer expectations by overcoming fragmented data and siloed knowledge. Previously, on March 8, 2026, the company detailed how agentic Order Management streamlines fulfillment and boosts service center efficiency to protect customer promises. Earlier, on March 1, 2026, Salesforce outlined the availability of AI agents within its Free CRM Starter and Pro Suite, enabling users to delegate repetitive tasks. This emphasis on AI agents follows the company's "State of Sales" research, published on February 25, 2026, which revealed that 91% of Australian and New Zealand sales leaders currently use or plan to adopt AI agents within two years, highlighting the need for improved data and fewer tools for effective AI integration.

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Salesforce offers 4 products in the telecoms tech, media and telecoms services, ad tech and services and enterprise tech industries. Salesforce's product portfolio comprises of generative AI, media and TV services, enterprise and telecoms software and marketer and agency technology.
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Salesforce's revenues were $41.5B in 2025. Caretta Research has split Salesforce's revenue into 4 different product categories, the largest of which is enterprise and telecoms CRM, which represents 100% of Salesforce's revenue.
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Examples of Salesforce's suppliers include Criteo, Automattic and Amazon Web Services (AWS).

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