Doordarshan, also known as DD, is a state-owned public television broadcaster headquartered in India and a division of Prasar Bharati. Founded in 1959, the company operates with approximately 5960 employees and reported $333.9M in revenue as of 2023. Functioning as a tier 1 media tech buyer, Doordarshan specializes in broadcast television and radio, leveraging its extensive studio and transmitter infrastructure to deliver television, radio, online, and mobile services across metropolitan and regional India, and internationally. It also broadcasts via digital terrestrial transmitters.
On March 10, 2026, Doordarshan AIR began a modernization initiative in Jharkhand, which includes equipping 28 regional Doordarshan channels with HD program production capabilities. This effort, under the BIND scheme, also aims to expand FM coverage to over 80 percent of the population, reaching 76 percent along J&K borders and 63 percent along the Indo-Nepal border. Concurrently, Prasar Bharati will distribute over 8 lakh DD DTH Receiver sets in remote tribal, LWE, and border areas. Previously, on February 26, 2026, the All India Football Federation (AIFF) officially appointed Doordarshan as the broadcaster for the Indian Football League (IFL) 2025-26 season, with DD Sports set to carry the live action nationwide.
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Doordarshan offers 8 products in the media and telecoms services industry. Doordarshan's product portfolio comprises of broadcast television and radio.
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Doordarshan's revenues were less than $500M in 2023. Caretta Research has split Doordarshan's revenue into 3 different product categories, the largest of which is linear (thematic channel groups). For full access to Doordarshan's revenue breakdown subscribe to Caretta Portal.
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