Privately owned Asian Tour, headquartered in Singapore, was founded in 2004 and employs approximately 90 individuals. The company reported $4.6M in revenue as of 2023 and functions as a tier 3 media tech buyer. It operates as the official regional sanctioning body for professional golf in Asia.
On July 8, 2026, Henrik Stenson, a former Open champion from Sweden, and Korea’s Sungjae Im were confirmed to compete in the SJM Macao Open. Previously, on June 5, Settee Prakongvech secured a three-shot lead going into the final day of the US$500,000 am green IGPL Bharath Classic. This followed his and Runchanapong Youprayong’s three-shot lead after the second round of the same tournament on June 4. Earlier, on June 3, Ian Snyman, fresh from his maiden Asian Tour title at the Taiwan Glass Taifong Open and three consecutive top-10 finishes, was set to compete in the US$500,000 am green IGPL Bharath Classic. Separately, on May 23, Jiho Yang established a significant seven-shot lead in the third round of the KOLON Korea Open, positioning him to potentially become the first qualifier to win in the event's 68-year history after carding his second successive four-under-par 67.
Asian Tour offers 2 products in the media and telecoms services and sports industries. Asian Tour's product portfolio comprises of golf and media and TV services.
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Asian Tour's revenues were less than $10M in 2024. Caretta Research has split Asian Tour's revenue into 2 different product categories, the largest of which is golf. For full access to Asian Tour's revenue breakdown subscribe to Caretta Portal.
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Asian Tour sells broadcasting rights of its golf competitions to 37 companies globally, covering 13 countries. Asian Tour's rights holders include Telefonica.
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