Asian Tour, a privately owned entity headquartered in Singapore, was founded in 2004 and employs approximately 90 individuals. Focused on professional golf, it functions as a tier 1 media tech buyer. The company operates as the official regional sanctioning body for professional golf in Asia.
On September 18, 2026, Rory McIlroy commented on the return of the Hong Kong Open, noting the 2027 DP World Tour's global schedule includes three historic tournaments, two in Asia, with the Deutsche Bank Singapore Open set for April 15-18. Previously, on September 16, the Deutsche Bank Singapore Open was hailed as an important milestone within a new tri-partite partnership formed between the Asian Tour, DP World Tour, and PGA Tour. The event, co-sanctioned by the DP World Tour and Asian Tour, will take place from April 15-18 over The Serapong course at Sentosa Golf Club. This followed an announcement also on September 16, that Deutsche Bank secured a new agreement to title sponsor the Singapore Open from 2027 to 2029. The deal marks Deutsche Bank's re-entry into golf sponsorship, having previously partnered with the DP World Tour for the Players’ Championship of Europe from 1995 to 2007. The Singapore Open returns to the DP World Tour calendar as a co-sanctioned event with the Asian Tour.
Asian Tour offers 2 products in the sports and media and telecoms services industries. Asian Tour's product portfolio comprises of golf and media and TV services.
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Asian Tour's revenues were less than $10M in 2024. Caretta Research has split Asian Tour's revenue into 2 different product categories, the largest of which is golf. For full access to Asian Tour's revenue breakdown subscribe to Caretta Portal.
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Asian Tour sells broadcasting rights of its golf competitions to 37 companies globally, covering 12 countries. Asian Tour's rights holders include Telefonica.
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