The R&A, a privately owned organization headquartered in the UK, operates as a tier 1 media tech buyer. Founded in 2004 as a merger between the Royal and Ancient Golf Club of St. Andrews (founded in 1754) and the Women's Golf Association, the company employs approximately 230 individuals and focuses on spectator sports. The R&A functions as the governing body for golf in most countries globally, with the exception of the United States and Mexico, which are governed by the United States Golf Association (USGA). Its responsibilities include setting the rules of golf, organizing championships, and promoting the sport worldwide. The organization is based in St. Andrews, Scotland, a location known as the "home of golf."

Revenue

Founded

2004

Headcount

295

Headquarters

United Kingdom

Primary Segment

Spectator Sports

Ownership

Privately Owned

News Summary:

On July 9, 2026, Emma Brown and Lara Tennant shared the 54-hole lead in the R&A Women’s Senior Amateur Championship with a four-over-par total of 224, positioning Brown to become one of the few players to win both the Women’s Senior Amateur and the Women’s Amateur Championships. Earlier, on July 8, The R&A reminded fans of its code of conduct for the upcoming Open Championship at Royal Birkdale in Southport, England, where organizers expect crowds exceeding 300,000, emphasizing a "welcoming, inclusive" environment. This came as Cisco was named the Official Network Partner for The R&A’s major golf championships. The technology group signed a multiyear partnership on July 8, agreeing to provide AI-ready network infrastructure for events such as The Open and the AIG Women’s Open, alongside The R&A’s new global headquarters in St. Andrews. The deal designates Cisco as the official network supplier for golf's governing body outside the US and Mexico, following the United States Golf Association's renewed partnership with Cisco.

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The R&A offers 5 products in the media and telecoms services and sports industries. The R&A's product portfolio comprises of golf and media and TV services.
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Examples of The R&A's suppliers include Blinkfire and SMT (SportsMEDIA Technology).

Example Suppliers

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The R&A sells broadcasting rights of its 4 golf competitions to 28 companies globally, covering 8 countries. The R&A's rights holders include Telefonica.

Example Sports Rights Customers

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