MediaForEurope, also known as MFE and Gruppo Mediaset, is a privately owned company controlled by the Berlusconi family's Fininvest group, headquartered in Italy and incorporated in the Netherlands. Founded in 1978, with approximately 5,660 employees, the company reported $2.4 billion in revenue as of 2025, operating as a tier 1 media tech buyer. The company specializes in broadcast television and radio, functioning as a European commercial broadcasting and media holding company. It controls a network of free-to-air television channels, digital streaming platforms, commercial advertising agencies, and radio stations across Italy, Spain, and Central Europe. MFE operates through a multi-market model anchored by Mediaset S.p.A. in Italy, which broadcasts networks Canale 5, Italia 1, and Rete 4, and manages the direct-to-consumer platform Mediaset Infinity. Its operations also include Mediaset España in Spain and a majority controlling stake in ProSiebenSat.1. The group is supported by its exclusive advertising concession sales arm, Publitalia '80, and national radio network RadioMediaset, serving as an integrated, multi-platform media system across six European countries.

2025 Revenue

Founded

1978

Headcount

5,651

Headquarters

Italy

Primary Segment

Broadcast television and radio

Ownership

Privately Owned

News Summary:

On September 18, 2026, Rai and Mediaset called on major web players to ensure transparency in digital advertising, following the publication of *Lost in Targeting* by Ce.R.T.A., which questions the precision and efficiency of digital advertising. Previously, on September 17, 2026, MFE-MediaForEurope reported a significant improvement in its first-half profitability. The company achieved €145.7 million in Adjusted EBIT for H1 2026, marking a €153 million turnaround from a €7.3 million pro forma loss the previous year. This profit jump stemmed from cost reductions and synergies across its expanded European broadcasting business, which now fully consolidates ProSiebenSat.1 alongside its Italian and Spanish operations. Despite this, the group's revenues declined 6% year-on-year, falling to €2.95 billion from €3.14 billion. MFE has consistently advocated for TV consolidation as a strategy for European broadcasters to boost scale and competitiveness against larger technology firms.

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MediaForEurope offers 3 products in the media and telecoms services industry. MediaForEurope's product portfolio comprises of broadcast television and radio and media and TV services.
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MediaForEurope's revenues were over $1B in 2025. Caretta Research has split MediaForEurope's revenue into 3 different product categories, the largest of which is linear (national channel groups). For full access to MediaForEurope's revenue breakdown subscribe to Caretta Portal.
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Examples of MediaForEurope's suppliers include DAZN Group, Shure and Accenture.

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MediaForEurope currently holds 13 broadcasting rights for sports competitions including soccer | association football, multi-sport, american football, sailing and motorsports.

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