Kenya Broadcasting Corporation, also known as KBC and East African Broadcasting Corporation, is a state-owned national public broadcaster headquartered in Nairobi, Kenya. Established in 1924, its historical lineage includes its founding as the East African Broadcasting Corporation under British colonial administration, its nationalization as the Voice of Kenya (VoK) upon independence in 1964, and its subsequent transition to its current statutory public framework under the KBC Act of Parliament (CAP 221) in 1989. The corporation employs approximately 810 individuals and reported $17.7M in revenue as of 2025, functioning as a tier 2 media tech buyer. It specializes in broadcast television and radio. Funded via a hybrid model of state subsidies and commercial advertising revenue, KBC operates Kenya’s most geographically extensive media network. Its portfolio encompasses multiple free-to-air television channels, including KBC Channel 1, Y254, and Heritage TV, alongside over 15 public and commercial radio networks such as Radio Taifa (Swahili) and the KBC English Service, complemented by 10 regional vernacular stations broadcasting across 23 domestic languages. KBC distributes its content nationwide through digital terrestrial television (DTT) via its infrastructure subsidiary Signet, direct-to-home (DTH) satellite, and managed online web streaming platforms.
On July 6, 2026, the Supreme Court cleared a case challenging the appointment of chief executives at four state corporations over alleged ethnic marginalisation and discrimination, simultaneously issuing a ruling that broadens the Employment and Labour Relations Court's jurisdiction over recruitment disputes. This followed the official opening of the "Seeing China: Hubei Media Week in Africa" in Nairobi on June 26, hosted by the Publicity Department of the CPC Hubei Provincial Committee and the Hubei Media Group. During the opening ceremony, Kenya Broadcasting Corporation (KBC) Managing Director Agnes Kalekye signed a news media cooperation agreement with China’s Hubei Media Group to strengthen content exchange, cultural collaboration, and media technology partnerships. Earlier in June, KBC partnered with SportyTV on June 11 to broadcast 34 FIFA World Cup 2026 matches free of charge to Kenyan football fans. Also on June 11, media leaders from Kenya and China convened at a Nairobi forum, calling for stronger newsroom partnerships, cultural exchanges, and factual reporting to deepen people-to-people ties and counter harmful stereotypes.
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Kenya Broadcasting Corporation offers 16 products in the media and telecoms services industry. Kenya Broadcasting Corporation's product portfolio comprises of media and TV services, broadcast television and radio and search, social, and retail media.
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Kenya Broadcasting Corporation's revenues were less than $25M in 2025. Caretta Research has split Kenya Broadcasting Corporation's revenue into 5 different product categories.
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