Gray Media, also known as Gray, and formally known as Gray Television, Inc., is a publicly owned multimedia company headquartered in Atlanta, Georgia. Founded in 1897, the company employs approximately 2040 individuals and reported $3.1B in revenue as of 2025. It specializes in broadcast television and radio, functioning as the largest owner of top-rated local television stations and digital assets, serving 113 television markets that collectively reach approximately 36 percent of US television households. Its portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second highest rated television station, alongside the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, which operates as a full-service digital agency providing national and local clients with digital marketing strategies and digital products and services. Gray’s additional media properties encompass video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, as well as studio production facilities Assembly Atlanta and Third Rail Studios. Gray also holds a majority interest in Swirl Films.
Dish Network announced on May 2, 2026, that it reached a new carriage agreement with Gray Media, restoring 226 local channels in 113 markets across the U.S. Kevin Covell, Dish Video Services senior vice president, stated that the company was pleased to have reached a long-term agreement benefiting all parties and, most importantly, their customers. This followed earlier announcements on May 1, when Gray Media confirmed the agreement to immediately restore all Gray-owned local television stations, including WAFB, WCJB, and First Alert 4, to the DISH lineup, allowing customers to watch local news, weather, sports, and network programming.
Gray Media offers 149 products in the media tech and media and telecoms services industries. Gray Media's product portfolio comprises of media managed services and broadcast television and radio.
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Gray Media's revenues were $3.1B in 2025. Caretta Research has split Gray Media's revenue into 3 different product categories, the largest of which is local broadcaster advertising, which represents 54% of Gray Media's revenue.
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