Vizrt is a privately owned company headquartered in Norway. Founded in 1997, the company employs approximately 550 individuals and reported $146.8M in revenue as of 2024, operating as a tier 1 media tech buyer. It is a subsidiary of Nordic Capital and also owns Flowics, NDI, and NewTek. The company specializes in content production, management, and distribution tools for the digital media industry, offering a portfolio of software-based solutions that include real-time 3D graphics, video playout, studio automation, sports analysis, and asset management tools.

2024 Revenue

Founded

1997

Headcount

542

Headquarters

Norway

Primary Segment

Graphics

Ownership

Privately Owned

Deployments

360

News Summary:

Vizrt showcased its new immersive AI-driven AI Keyer software, designed to simplify live production and enable content creators to prompt graphics into existence by connecting with generative AI such as ChatGPT and Claude, on April 22, 2026. This new AI Keyer allows media & entertainment, sports, enterprise, and content creation companies to design, manage, and deliver broadcast-ready graphics across any platform. Previously, on April 21, 2026, Vizrt officially launched this AI Keyer, presenting it as a tool that eliminates the need for traditional chroma key setups, enabling virtual and augmented reality (AR) scenes in any environment, whether indoors or outdoors. The AI-powered keying tool expands the possibilities and accessibility of virtual and extended reality (XR) scenarios, positioning it as a core component of Vizrt’s wider push toward an AI-native platform for live production.

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Vizrt offers 29 products in the media tech and pro AV industries. Vizrt's product portfolio comprises of pro AV controls and infrastructure, live production, content supply chain, production and post production, content acquisition, pro AV audio and conferencing, media cloud and storage and graphics.
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Vizrt's revenues were less than $250M in 2024. Caretta Research has split Vizrt's revenue into 18 different product categories, the largest of which is live production graphics. For full access to Vizrt's revenue breakdown subscribe to Caretta Portal.
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Vizrt's customers primarily consist of broadcast professional services, software Development and financial Services companies. Examples of Vizrt's customers include Deloitte, Tencent Holdings and Wells Fargo. Vizrt has commercial and technical partners like Adobe, Imagine Communications and TVU Networks. Examples of Vizrt's suppliers include SegevSport and Matrox Video.

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