SRG SSR, also known as Swiss Broadcasting Corporation, Schweizerische Radio- und Fernsehgesellschaft, Société suisse de radiodiffusion et télévision, Società svizzera di radiotelevisione, and Societad Svizra da Radio e Televisiun, is a state-owned, non-profit media association headquartered in Switzerland. Founded in 1931, the organization employs approximately 6,900 people and reported $1.8B in revenue as of 2024, functioning as a tier 1 media tech buyer. As Switzerland’s national public broadcaster and a federally mandated service provider, its operations focus on providing comprehensive radio, television, and digital content in a quadri-lingual environment, including German (SRF), French (RTS), Italian (RSI), and Romansh (RTR), alongside international news via SWI swissinfo.ch. Funded primarily through a public media levy, SRG SSR aims to ensure nationwide access to independent information, cultural promotion, and sports coverage, fostering social cohesion and providing a pluralistic platform for political discourse and domestic entertainment across Switzerland’s diverse linguistic and regional landscapes.

2024 Revenue

Founded

1931

Headcount

6,900

Headquarters

Switzerland

Primary Segment

Media and TV services

Ownership

State Owned

News Summary:

On March 9, 2026, Swiss voters rejected a proposal to sharply cut the public licence fee for SRG SSR, securing the public broadcaster's funding model. Approximately 62% of voters opposed the "Halving Initiative," which aimed to reduce the annual household broadcasting fee from CHF 335 to CHF 200 and abolish the levy for companies. This outcome, defeating the "200 francs is enough!" initiative, delivered crucial backing for SRG SSR, which produces radio and television programmes in the country's four national languages, as well as for Switzerland's sports bodies and sellers of sports broadcast rights. Previously, on March 5, 2026, the proposal to cut the fee to 200 francs was put to a nationwide vote after collecting enough signatures. The national-conservative party and the youth wing of the right-wing liberals, with support from business groups, initiated this proposal.

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SRG SSR offers 5 products in the media and telecoms services and media tech industries. SRG SSR's product portfolio comprises of media and TV services, media managed services and broadcast television and radio.
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SRG SSR's revenues were over $1B in 2024. Caretta Research has split SRG SSR's revenue into 4 different product categories, the largest of which is government-funded broadcasting. For full access to SRG SSR's revenue breakdown subscribe to Caretta Portal.
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Examples of SRG SSR's suppliers include CGI, Comscore and Ross Video.

Example Suppliers

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SRG SSR currently holds 93 broadcasting rights for sports competitions including ice hockey, table tennis, sailing, tennis, futsal, climbing, volleyball, biathlon, multi-sport, athletics, soccer | association football, cycling, basketball, rowing, motorsports, curling, handball, sports sublicensing, beach soccer, triathlon and marathon.

Example Sports Rights Suppliers

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