Publica, a privately owned company headquartered in the US and a subsidiary of Integral Ad Science (IAS), was founded in 2016. The company, with approximately 170 employees, reported $33.0M in revenue as of 2025. Functioning as a TV and streaming ad tech provider, Publica specializes in creating CTV Ad Server solutions and sell-side programmatic platform solutions.
On May 20, 2026, the Swiss pension fund Publica reportedly considered allocating $1.1 billion to the private credit segment. Previously, on April 26, 2026, the Swiss Federal Pension Fund PUBLICA released its Annual Report and Responsible Investment Report for 2025. The fund announced its investments achieved a 6.6% performance for the year, with the funded ratio of its open pension plans at 107.8%. A central element of PUBLICA's activities last year involved preparations for the revised Federal Personnel Act and PUBLICA Act, which are set to take effect at the beginning of 2027. The fund also confirmed it maintained its established approaches in responsible investment.
Publica offers 2 products in the media tech industry. Publica's product portfolio comprises of tV and streaming ad tech and video processing and playout.
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Publica's revenues were less than $50M in 2025. Caretta Research has split Publica's revenue into 2 different product categories, the largest of which is video ad decisioning servers. For full access to Publica's revenue breakdown subscribe to Caretta Portal.
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Publica's customers primarily consist of telecoms, tV and streaming ad tech and media Production companies. Examples of Publica's customers include E.W. Scripps Company, Paramount Advertising and T-Mobile. Publica has commercial and technical partners like Samsung Ads, Kargo and TripleLift. Publica has suppliers like Snowflake.
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