New Zealand Rugby (NZR)

http://www.nzrugby.co.nz
https://www.linkedin.com/company/new-zealand-rugby-union/

New Zealand Rugby, also known as NZR, a privately owned organization headquartered in New Zealand, was founded in 1892. With approximately 340 employees, the organization reported $172.6M in revenue as of 2024. As a tier 1 media tech buyer, it primarily focuses on spectator sports. The company functions as the governing body for rugby union in New Zealand.

2024 Revenue

Founded

1892

Headcount

338

Headquarters

New Zealand

Primary Segment

Spectator Sports

Ownership

Privately Owned

News Summary:

On March 19, 2026, All Blacks playmaker Damian McKenzie urged New Zealand Rugby (NZR) to revise its selection policy, which currently prevents overseas-based players from representing the national team in Test matches unless granted a sabbatical. McKenzie reiterated his call on March 18 for NZR to change its player selection criteria, suggesting the organization follow the Wallabies' example, which eased its eligibility rules in 2015 to include select overseas-based stars. He emphasized the importance of having the best players available for the 2027 World Cup. Previously, on March 15, Moana Pasifika boss Tana Umaga confirmed discussions with NZR regarding his potential addition to new All Blacks coach Dave Rennie’s coaching staff as an assistant. This followed NZR's commitment on March 13 to implementing a robust process for selecting the All Blacks coaching group, aiming to avoid past mistakes from 2019 and 2023.

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New Zealand Rugby (NZR) offers 5 products in the media and telecoms services and sports industries. New Zealand Rugby (NZR)'s product portfolio comprises of media and TV services, contact sports and sports tickets, merchandise and sponsorship.

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New Zealand Rugby (NZR)'s revenues were less than $250M in 2024. Caretta Research has split New Zealand Rugby (NZR)'s revenue into 4 different product categories, the largest of which is rugby Union. For full access to New Zealand Rugby (NZR)'s revenue breakdown subscribe to Caretta Portal.

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Mar

25th

2026

00:10

B2B Tag

Respected coach ‘refused’ All Blacks gig after Dave Rennie’s key appointment while new boss wins ‘little war’ with NZ Rugby

Dave Rennie has reportedly missed out on a top candidate for his All Blacks coaching team but won a ‘little war’ with New Zealand Rugby over another appointment. NZ Rugby announced on Tuesday that Tana Umaga, Neil Barnes, Jason Ryan and Mike Blair will be the new All Blacks assistant coaches, with Phil Healey leading the Health and Performance team.

PlanetRugby

Mar

24th

2026

02:33

B2B Tag

Dave Rennie reveals assistant coaches that will help him lead the All Blacks

Tana Umaga headlines a group of four assistant coaches that Dave Rennie has announced as part of his New Zealand leadership group. Umaga, who won 74 caps for the All Blacks during his playing career, has been heavily linked with a position in Rennie's staff since he was appointed as the Men's national team boss, and is joined by former Scotland international Mike Blair and Neil Barnes as the new faces in the coaches' box.

MSN South Africa

Mar

24th

2026

02:09

B2B Tag

Maori All Black: NZR's 'massive concession' for Dave Rennie after 'best in the world' belief

Former Moari All Blacks lock Joe Wheeler believes that New Zealand Rugby have conceded that the country doesn’t have all the best coaches in the world anymore. This, after former Scotland scrum-half Mike Blair was unveiled as one of Dave Rennie’s new All Blacks’ assistant coaches on Tuesday.

PlanetRugby

Mar

22nd

2026

18:30

B2B Tag

Neil Barnes, Mike Blair, Tana Umaga confirmed as All Blacks assistant coaches under Dave Rennie

Source: RNZ Pacific New All Blacks head coach Dave Rennie has confirmed his assistants with Neil Barnes, Tana Umaga and Mike Blair joining incumbent Jason Ryan in the national team set up. Ryan stays on as forwards coach with Umaga to take over as defence coach.

Pasifika Tv

Mar

19th

2026

13:54

B2B Tag

All Blacks: Damian McKenzie wades into New Zealand Rugby’s selection policy debate

All Blacks playmaker Damian McKenzie has urged New Zealand Rugby (NZR) to make a change to its policy of not selecting overseas-based players for Test matches. There has been lots of debate about the NZR’s eligibility rules as it currently prevents New Zealanders, who are plying their trade abroad, from representing the All Blacks unless they are granted a sabbatical by the governing body.

PlanetRugby

Mar

18th

2026

23:33

B2B Tag

McKenzie urges All Blacks to follow Wallabies example

All Black Damian McKenzie has called for New Zealand Rugby to change its player selection criteria and follow in the footsteps of the Wallabies. Overseas-based stars couldn't play for the Wallabies until Rugby Australia eased their eligibility rules to allow select players to be considered for inclusion in 2015.

Australian Rugby

Mar

18th

2026

18:30

B2B Tag

New Zealand playmaker's plea for stronger All Blacks side

SPOTLIGHT: A current All Black flyhalf urged New Zealand Rugby to make a selection criteria change for the national side to have their best players available with the 2027 World Cup in mind. Damian McKenzie has called for New Zealand Rugby to change its player selection criteria and follow in the footsteps of the Wallabies.

Rugby365

Mar

15th

2026

04:27

B2B Tag

‘There’s a piece of my heart in there’ – Tana Umaga makes honest admission on All Blacks coaching links

Moana Pasifika boss Tana Umaga has confirmed that he has held talks with New Zealand Rugby (NZR) about him joining new All Blacks coach Dave Rennie’s coaching staff. After the appointment of Rennie as New Zealand’s new head coach recently, Umaga’s name emerged as a possible addition to the All Blacks’ coaching staff as an assistant.

PlanetRugby

Mar

13th

2026

11:31

B2B Tag

Dave Rennie faces key call on All Blacks attack coach Scott Hansen vs Mike Blair

THE FACTS If New Zealand Rugby was once guilty of never learning from its mistakes, such an accusation can’t be made of the current regime which is committed to ensuring the All Blacks select the right coaching group, by running the sort of robust process it never did in 2019 and 2023.

NZ Herald

Mar

12th

2026

02:47

B2B Tag

Springboks legend predicts ‘core’ of the All Blacks team will change but Dave Rennie won’t get much ‘tolerance’

Schalk Burger predicts that Dave Rennie will change the core of the All Blacks team, but the new head coach won’t get much tolerance from the New Zealand public. Rennie has been tasked with turning the All Blacks’ fortunes around after New Zealand Rugby deemed that the team was not on track for the 2027 Rugby World Cup under Scott Robertson’s tutelage.

PlanetRugby

Mar

8th

2026

03:39

B2B Tag

Eddie Jones: The advantage All Blacks have under Dave Rennie

Dave Rennie’s almost decade-long stint away from New Zealand can give him an edge on his All Blacks head coach predecessor, Scott Robertson. If New Zealand Rugby aren’t promoting from within the Test team, they are hiring from one of their Super Rugby franchises which is what they did with Robertson.

PlanetRugby

Mar

7th

2026

18:30

B2B Tag

Super Rugby standouts stake All Blacks claims as Dave Rennie era begins – Phil Gifford

When New Zealand rugby in general needs help it is often the All Blacks who come to the rescue. You’re starting to feel that now with the appointment of Dave Rennie as All Black coach. At New Zealand Rugby there’s currently a scarily large number of vacancies, including chief executive and the manager of professional rugby.

NZ Herald

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New Zealand Rugby (NZR) sells broadcasting rights of its 2 rugby Union competitions globally. New Zealand Rugby (NZR) currently holds 2 broadcasting rights for sports competitions including rugby union.

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Analysis

Data

New Zealand Rugby (NZR)

2024 Revenue

Founded

Headcount

Headquarters

Primary Segment

Ownership

News Summary:

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