Mixpanel, Privately Owned and headquartered in the US, was founded in 2009 and operates with approximately 440 employees. The company specializes in software development, providing a mobile and web analytics platform.
Mixpanel highlighted the "Cohort Sync Latency Problem" on July 8, 2026, stating that the delay between a user's behavioral signal and an in-app response disrupts the intended immediate product reaction. The company noted that current workflows, where a user triggers an event in Mixpanel, present challenges to real-time user engagement. This follows a federal court's dismissal on July 7, 2026, of a data hack lawsuit against Mixpanel. The data analytics provider convinced the court that a company impacted by the breach failed to sufficiently state its claims. Previously, OpenAI LP had reported that Mixpanel suffered a data breach affecting a limited set of data for OpenAI API users and some ChatGPT users.
Mixpanel's customers primarily consist of software Development and internet Marketplace Platforms companies. Examples of Mixpanel's customers include Uber, Yelp and Expedia Group.