Koddi is a privately owned global technology company headquartered in Fort Worth, Texas, US. Founded in 2013, the company employs approximately 240 individuals and reported $88.0M in revenue as of 2024. Specializing in retail and commerce media ad tech, Koddi offers a suite of software and services that empower marketplace monetization. The company maintains additional offices in New York, Ann Arbor, and Düsseldorf.
On September 17, 2026, Koddi featured as one of nine platforms a grocery retailer would realistically consider for an on-site search ads provider, appearing alongside companies such as Osmos, Instacart Carrot Ads, and Criteo. This development closely followed Koddi's September 15 announcement that it enabled a major retailer to integrate its existing sponsored product offerings into new AI-powered conversational shopping experiences. The company highlighted that these AI experiences are emerging as a new commerce media surface, driven by shoppers' increasing reliance on AI for discovery, planning, and purchasing. Earlier in September, on September 9, Koddi shared insights from testing AI hotel recommendations, noting the shift from optimizing for traditional, parameter-driven search behavior. On September 2, Koddi also discussed the expansion of commerce media networks, emphasizing the natural progression from strong onsite businesses to offsite, which unlocks additional inventory and advertising opportunities for networks and advertisers beyond owned properties.
Koddi offers 4 products in the ad tech and services industry. Koddi's product portfolio comprises of retail and commerce media ad tech and RTB and programmatic.
Subscribe for full access to Koddi's products in full detail
Koddi's revenues were less than $100M in 2024. Caretta Research has split Koddi's revenue into 3 different product categories, the largest of which is retail media ad servers and onsite platforms. For full access to Koddi's revenue breakdown subscribe to Caretta Portal.
Subscribe for full access to Koddi's revenue in full detail
Koddi's customers primarily consist of software Development, hospitality and physical retail companies. Examples of Koddi's customers include Marriott International, Lowe's Companies and Expedia Group. Koddi has commercial and technical partners like Google, Pinterest and Meta.
Subscribe for full access to Koddi's products in full detail 
