Cloudinary, a Privately Owned company headquartered in the US, was founded in 2011 and employs approximately 430 individuals. The company reported $120.0M in revenue as of 2024. As a tier 1 media tech buyer specializing in marketer and agency technology, Cloudinary functions as a technology provider of cloud-based image and video management services. It enables users to upload, store, manage, manipulate, and deliver images and video for websites and apps.
On April 29, 2026, Cloudinary, an image and video platform, added new AI-powered capabilities to MediaFlows, its no-code workflow automation engine. These additions automate video post-production tasks, including generating and translating subtitles, creating video metadata such as titles, descriptions, and tags, and establishing chapter points for enhanced navigation. The update aims to enrich video experiences, boost SEO and GEO, and streamline video publishing for brands.