Brahma AI, also known as PFT or Prime Focus Technologies, is a privately owned company headquartered in the United States, operating as a tier 2 media tech buyer. It is a subsidiary of Prime Focus and DNEG. Founded in 2008, the company employs approximately 1500 individuals and reported $45.4M in revenue as of 2024. The company specializes in content supply chain solutions, providing resource management and planning software, as well as localisation services to the media industry.

2024 Revenue

Founded

2008

Headcount

2,103

Headquarters

United States

Primary Segment

Content supply chain

Ownership

Privately Owned

Deployments

37

News Summary:

On September 10, 2026, Brahma AI received a 2026 Technology & Engineering Emmy® Award. The award recognized the foundational technology behind the company's high-fidelity AI content platform, specifically for its contributions to AI-Based Face Replacement and Performance-Preserving Post-Production Transformation.

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Brahma AI offers 4 products in the media tech and enterprise tech industries. Brahma AI's product portfolio comprises of generative AI, production and post production, media managed services and content supply chain.
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Brahma AI's revenues were less than $100M in 2024. Caretta Research has split Brahma AI's revenue into 7 different product categories, the largest of which is metadata management. For full access to Brahma AI's revenue breakdown subscribe to Caretta Portal.
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Brahma AI's customers primarily consist of entertainment Providers companies. Examples of Brahma AI's customers include WarnerMedia, Paramount Skydance Corporation and NBCUniversal. Brahma AI has partners like Whip Media. Brahma AI has suppliers like Interra Systems.

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