Basketball Australia, privately owned and headquartered in Australia, was founded in 1939 and operates with approximately 170 employees. The organization reported $9.3M in revenue as of 2023 and functions as a tier 3 media tech buyer. It specializes in ball sports, acting as the governing body for basketball in Australia, overseeing the national teams (Boomers and Opals) and elite competitions, including the Women’s National Basketball League (WNBL) and annual national Australian Junior Championships.
On March 15, 2026, Basketball Australia (BA) announced Dritimes as an official partner, making the Gold Coast-founded company a supply partner for the national teams; Dritimes gameday towels first featured for the Boomers in their Asia Cup preparation game against the University of Colorado Buffaloes. Concurrently, BA and Basketball New Zealand (BBNZ) established a new shared services partnership, through which BA’s Integrity Unit will support integrity safeguarding and compliance matters across basketball in New Zealand, reflecting a joint commitment to high integrity standards and cross-Tasman collaboration. Earlier, on December 5, 2025, Basketball Australia extended its hosting agreement for the Foot Locker Australian School Championships for three years, securing the future of one of the nation’s largest junior basketball events on the Gold Coast until 2028.
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Basketball Australia offers 3 products in the media and telecoms services and sports industries. Basketball Australia's product portfolio comprises of ball sports and media and TV services.
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Basketball Australia's revenues were less than $25M in 2023. Caretta Research has split Basketball Australia's revenue into 2 different product categories, the largest of which is basketball. For full access to Basketball Australia's revenue breakdown subscribe to Caretta Portal.
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