Banijay is a privately owned company headquartered in Paris, France, operating as a tier 1 media tech buyer. Controlled via FL Entertainment (LOV Group) and listing Banijay Group as a parent company, it was founded in 2008 by Stéphane Courbit. The company employs approximately 620 individuals and reported $2.8B in revenue as of 2024. Specializing in content rights, Banijay functions as a significant independent television production and media distribution conglomerate. Its global market presence has been established through strategic consolidation, including acquisitions such as Zodiak Media (2016) and Endemol Shine Group (2020), alongside a substantial merger combining Banijay Entertainment with All3Media. The consolidated enterprise includes over 170 creative labels operating across 25 countries and controls an expansive library of more than 260,000 hours of multi-genre programming. This library anchors recognized unscripted and scripted intellectual properties (IP) like The Traitors, Big Brother, Survivor, MasterChef, Peaky Blinders, Gogglebox, and Black Mirror. Beyond core television production, Banijay has diversified into additional sectors, managing premium live events through Banijay Live (Balich Wonder Studio) and a digital media and sports betting ecosystem via Banijay Gaming (Betclic and Tipico).
On July 10, 2026, Banijay and All3Media merged to form a global media production powerhouse, a transaction in which Abu Dhabi-linked RedBird IMI played a pivotal role, as detailed in an interview published by The National. This followed the finalization of the merger earlier the same day, a deal pegged at $8 billion that established the world’s largest independent production company. Reported as an €801 million transaction, the completion saw Banijay Group and RedBird IMI merge Banijay Entertainment and All3Media, with the new entity setting up headquarters in London and retiring the All3Media name. Concurrently on July 10, Banijay Gaming acquired JOA Groupe, a move viewed as a strategic acquisition beyond a domestic market grab, bringing Banijay’s influence to the debate on online casino in France.
Banijay has customers like RTL Deutschland. Banijay has commercial and technical partners like Prime Video & Amazon Studios, Keshet Media Group and Pokeepsie Films. Examples of Banijay's suppliers include Tigre Productions, Moments Lab and EMG (Euro Media Group).
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