Amagi

https://www.amagi.com
https://www.linkedin.com/company/amagicorporation/

Amagi, also known as Amagi Corporation, is a privately owned company headquartered in India and a tier 1 media tech buyer. Founded in 2008, the company employs approximately 940 individuals and reported $146.2M in revenue as of 2024. Specializing in video processing and playout, Amagi operates as a media technology provider offering cloud-native broadcast infrastructure and targeted advertising solutions for the global television and streaming industries. The company engineers software-defined workflows designed to replace traditional satellite and hardware-based delivery models, enabling content owners and networks to remotely launch, manage, and distribute linear channels. As a central infrastructure partner in the Free Ad-supported Streaming TV (FAST) ecosystem, Amagi provides a unified technical stack encompassing broadcast-grade playout, dynamic server-side ad insertion, and content scheduling to facilitate the monetization and transmission of video assets across major Connected TV and OTT platforms.

2024 Revenue

Founded

2008

Headcount

939

Headquarters

India

Primary Segment

Video processing and playout

Ownership

Privately Owned

Deployments

105

News Summary:

On March 21, 2026, Amagi launched its AI-driven Artwork Generation and Transformation, integrating it into its Amagi NOW ingest-to-monetization platform. This new capability allows media companies to generate fully formatted, platform-ready promotional artwork directly from raw video within the platform. Previously, on March 16, Amagi released its "Amagi Airtime Report: Special Edition — AI in Media Operations," which revealed double-digit growth in global Free Ad-Supported Streaming TV (FAST) viewership and ad monetization during Q4 2025. The report detailed a 21% year-over-year increase in global hours of viewing (HOV) across FAST and a 27% rise in ad impressions for the period, further noting the accelerating application of AI in media operations.

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Amagi offers 7 products in the ad tech and services and media tech industries. Amagi's product portfolio comprises of video business systems, ad measurement and verification, media managed services, RTB and programmatic and video processing and playout.

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Amagi's revenues were less than $250M in 2024. Caretta Research has split Amagi's revenue into 8 different product categories, the largest of which is fAST playout. For full access to Amagi's revenue breakdown subscribe to Caretta Portal.

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Mar

25th

2026

03:48

New Offerings, Artificial Intelligence, B2B Tag

Amagi Advances Through 2026 With Innovative AI-driven Artwork Engine

Amagi, the cloud-native SaaS platform powering broadcast and streaming TV worldwide, has recently unveiled AI-driven Artwork Generation and Transformation as part of its industry cloud ingest-to-monetization platform Amagi NOW. This will give media companies the ability to go from raw video to fully formatted, platform-ready promotional artwork without ever leaving the Amagi platform.

Digital Studio

Mar

24th

2026

18:30

New Offerings, Artificial Intelligence

Anoki and Amagi Bring Scene-Level Intelligence to In-Content CTV Ads

Anoki and Amagi have launched In-Scene Ads powered by Anoki ContextIQ across Amagi's portfolio of in-content ad formats for Free Ad-supported Streaming TV (FAST). The offering integrates Anoki's ContextIQ multimodal AI platform with Amagi's Thunderstorm server-side ad insertion (SSAI) solution.

4RFV International Broadcast News

Mar

24th

2026

03:19

Artificial Intelligence, B2B Tag

Applied AI moving into core media workflows, finds Amagi report

Applied AI is accelerating across media operations, while Global FAST (Free Ad-supported Streaming TV) viewership and ad monetisation continued their double-digit growth in Q4 2025, according to the March 2026 edition of the Amagi Airtime Report: Special Edition – AI in Media Operations.

SVG Europe

Mar

23rd

2026

18:30

Partnerships and Alliances, Emerging Tech

FAST Sports: Contrary to Some Data, Sports Does Have a Future on FAST

Sports content in free streaming is still relatively scant, but it’s growing, right along with its monetization capabilities Streaming-tech company Wurl recently shocked the streaming-video business when it released data suggesting that sports usage accounts for only 2.7% of viewership for all free ad-supported streaming TV (FAST).

Sports Video Group

Mar

21st

2026

18:30

New Offerings, Artificial Intelligence, B2B Tag

Amagi unveils AI tool to automate artwork for global streaming

MUMBAI: Amagi has introduced an AI-powered artwork engine designed to take one of streaming’s most tedious tasks off human hands: resizing and reworking visuals for every platform imaginable. Part of its Amagi Now platform, the new feature uses the company’s Amagi Intelligence layer to transform raw video into fully formatted, platform-ready promotional artwork in a single workflow.

IndianTelevision

Mar

21st

2026

04:52

New Offerings, Artificial Intelligence

Amagi launches AI artwork engine

Amagi unveiled AI-driven Artwork Generation and Transformation as part of its industry cloud ingest-to-monetization platform Amagi NOW — giving media companies the ability to go from raw video to fully formatted, platform-ready promotional artwork without ever leaving the Amagi platform.

Adgully

Mar

20th

2026

13:37

New Offerings, Artificial Intelligence, B2B Tag

Amagi unveils AI artwork generation for video workflows

Amagi, the cloud-native SaaS platform powering broadcast and streaming TV worldwide, today unveiled AI-driven Artwork Generation and Transformation as part of its industry cloud ingest-to-monetisation platform Amagi NOW — giving media companies the ability to go from raw video to fully formatted, platform-ready promotional artwork without ever leaving the Amagi platform.

Social Samosa

Mar

20th

2026

05:53

New Offerings, Artificial Intelligence

Amagi Launches AI Artwork Engine: Ending the Era of Manual Resizing for Global Streaming

Amagi, the cloud-native SaaS platform powering broadcast and streaming TV worldwide, today unveiled AI-driven Artwork Generation and Transformation as part of its industry cloud ingest-to-monetization platform Amagi NOW — giving media companies the ability to go from raw video to fully formatted, platform-ready promotional artwork without ever leaving the Amagi platform.

CXOToday

Mar

19th

2026

10:29

Emerging Tech, B2B Tag

How FAST advertising works within the modern media ecosystem

Free Ad-Supported Streaming TV (FAST) has grown quickly, but the industry’s perception hasn’t always kept pace. Today, brands and agencies increasingly recognize FAST as part of the streaming ecosystem.

Amagi

Mar

19th

2026

08:41

New Offerings, Artificial Intelligence

Amagi Launches AI Artwork Engine For Streaming Video Creation

Erik Gruenwedel Amagi, the cloud-native SaaS platform, March 19 unveiled AI-driven “artwork generation and transformation” software as part of its cloud-based monetization platform Amagi Now — giving media companies the ability to go from raw video to fully formatted, platform-ready promotional artwork.

Media Play News

Mar

16th

2026

16:52

Artificial Intelligence, B2B Tag

Amagi Report: AI, FAST Viewership and Monetization Growing

Stephanie Prange Global FAST viewership and ad monetization continued their double-digit growth in Q4 2025, while applied AI is accelerating across media operations, according to the March 2026 edition of the “Amagi Airtime Report: Special Edition — AI in Media Operations.” The report finds that global hours of viewing (HOV) across FAST grew 21% year-over-year in Q4 2025, while ad impressions rose 27% during the same period.

Media Play News

Mar

15th

2026

18:30

Artificial Intelligence, B2B Tag

Applied AI Embeds In Media Operations - Amagi

Applied AI Embeds In Media Operations - Amagi Applied AI is moving from pilots to production across media operations, while global Free Ad-supported Streaming TV (FAST) continues to expand, according to Amagi's March 2026 Airtime Report: Special Edition – AI in Media Operations.

4RFV UK

Amagi's customers primarily consist of entertainment Providers and broadcast television and radio companies. Examples of Amagi's customers include NBCUniversal, WarnerMedia and Globo. Amagi has commercial and technical partners like Xiaomi Technology, Google and Lionsgate. Examples of Amagi's suppliers include FilmTrack, The Trade Desk and Magnite.

Analysis

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Analysis

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Amagi

2024 Revenue

Founded

Headcount

Headquarters

Primary Segment

Ownership

Deployments

News Summary:

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