Zeotap, a privately owned company headquartered in Germany, was founded in 2014 and employs approximately 170 individuals. The company reported $18.2M in revenue as of 2024. It operates as a customer data platform, providing technology for marketers and agencies.
On July 7, 2026, Zeotap made its Composable Customer Data Platform (CDP) available as a Snowflake Native App on the Snowflake Marketplace, allowing for direct installation into Snowflake accounts. Previously, on June 16, 2026, Zeotap's Composable CDP began running on Google Cloud's cross-cloud Lakehouse, which is built on Apache Iceberg and extends BigQuery’s performance and governance to open lakehouse data. This integration enables marketing, growth, and advertising teams to build audiences, resolve identities, and activate customer data directly on their Iceberg lakehouse, utilizing the same tables used by analytics and data science teams.
Zeotap offers 2 products in the ad tech and services industry. Zeotap's product portfolio comprises of data, targeting and identity and marketer and agency technology.
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Zeotap's revenues were less than $25M in 2024. Caretta Research has split Zeotap's revenue into 2 different product categories, the largest of which is customer data platforms (CDP). For full access to Zeotap's revenue breakdown subscribe to Caretta Portal.
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