WPP, a Publicly Owned company headquartered in the UK, was founded in 1971. The company employs approximately 79,420 individuals and reported $17.9B in revenue as of 2025. Functioning as a multinational communications, advertising, public relations, technology, and commerce holding company, WPP specializes in advertising, marketing, and media agencies.

2025 Revenue

Founded

1971

Headcount

79,414

Headquarters

UK

Primary Segment

Advertising, marketing, media agencies

Ownership

Publicly Owned

News Summary:

On May 1, 2026, WPP reported its issued share capital as of April 30, 2026, comprising 1,091,394,251 ordinary shares of 10 pence each, with 12,591,893 shares held in treasury. Also on May 1, WPP collaborated with Amazon India on a new chapter of its ‘Aur Dikhao’ platform, an integrated campaign designed to reinforce Amazon’s position as a destination for extensive choice, trend-forward selection, and value for everyday shopping. Previously, on April 30, WPP expanded its existing partnership with Henkel Consumer Brands, securing the consolidated global creative and production business. This expanded remit includes leading brands such as Persil, Schwarzkopf, and Syoss, building on WPP’s prior win of Henkel’s consolidated media business across Europe.

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WPP offers products in the ad tech and services industry. WPP's product portfolio comprises of advertising, marketing, media agencies.
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WPP's revenues were $17.9B in 2025. Caretta Research has split WPP's revenue into 4 different product categories, the largest of which is creative agency, which represents 25% of WPP's revenue.
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Examples of WPP's suppliers include Ateliere Creative Technologies and PubMatic.

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