Toei Animation, a publicly owned company headquartered in Japan, was founded in 1948, employs approximately 850 individuals, and reported $626.5M in revenue as of 2025, functioning as a tier 1 media tech buyer. The company specializes in content rights, operating as a vertically integrated mass media film studio, animation studio, and intellectual property incubator. Originally founded as Japan Animated Films by Kenzō Masaoka and Sanae Yamamoto, the enterprise was acquired by Toei Company, Ltd. in 1956 and subsequently rebranded from Toei Doga Co., Ltd. to its current trade name in 1998. The corporation operates an international network through wholly owned subsidiaries, including Toei Animation Europe S.A.S. in Paris, Toei Animation Enterprise Limited in Hong Kong, and regional structures in Shanghai and Los Angeles, in addition to its primary physical production hub, the Oizumi Studio in Nerima, Tokyo, and offshore animation engine, Toei Animation Phils., Inc. Under the executive leadership of President Katsuhiro Takagi and Chairman Kozo Morishita, the studio controls a proprietary intellectual property repository that has shaped the landscape of Japanese animation (anime), notably in the magical girl and super robot genres. Its entertainment catalogue and multi-market franchise library include the Dragon Ball franchise (spanning Dragon Ball Z, Dragon Ball Super, and Dragon Ball Daima), One Piece, the Pretty Cure (Precure) franchise, Sailor Moon, Saint Seiya (Knights of the Zodiac), Digimon, Slam Dunk, GeGeGe no Kitarō, Mazinger Z, and Sally the Witch, alongside joint-ventures such as its co-production of Miraculous: Tales of Ladybug & Cat Noir.

Revenue

Founded

1948

Headcount

850

Headquarters

Japan

Primary Segment

Entertainment content rights

Ownership

Publicly Owned

News Summary:

Toei Animation will launch the first official flagship One Piece Mugiwara Store in the United States in Los Angeles this autumn, confirming the expansive retail concept on July 7, 2026. Earlier announcements on July 6 and July 2 specified the store's location at Westfield Century City, noting it as the largest official One Piece merchandise store to date. The store, named One Piece Mugiwara Store (Mugiwara means "straw hat"), will serve as a dedicated retail destination for North American fans of the global franchise. Previously, on June 25, the One Piece franchise became the first Japanese anime to receive a permanent exhibition at the Grévin Museum in Paris, France. That attraction, which opened on June 26, brings the Straw Hat Pirates to the museum’s wax figure collection through an immersive Paris-inspired cabaret setting.

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Toei Animation offers products in the media and telecoms services industry. Toei Animation's product portfolio comprises of entertainment content rights.
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Toei Animation's revenues were $626.5M in 2025. All the revenue comes from entertainment rights and distribution.
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Toei Animation has partners like Prime Video & Amazon Studios. Examples of Toei Animation's suppliers include RRP Media, Venera Technologies and Ezenhall Communications.

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