TapMad is a privately owned company headquartered in Pakistan. Founded in 2011, it operates with an estimated 70 employees and reported $30.1M in revenue as of 2023. Functioning as a tier 1 media tech buyer, the company provides a video streaming platform offering access to live and on-demand news, sports, and entertainment channels.
On March 12, 2026, Tapmad secured exclusive Subscription Video-on-Demand (SVOD) rights for Pakistan Super League Season 11 within Pakistan, alongside global Video-on-Demand (VOD) rights for PSL highlights and clips. The company obtained these rights through a strategic partnership with Walee, which holds the official media rights for the upcoming season. Previously, on October 29, 2025, Tapmad expanded its regional presence by partnering with Robi Axiata Limited, a telecommunications operator in Bangladesh. This collaboration brought Tapmad's live sports and entertainment experience to Bangladeshi audiences, marking its entry into South Asia.