Parrot Analytics is a privately owned, US-headquartered company. Founded in 2013, the company operates with approximately 60 employees and reported $9.0M in revenue as of 2024. Functioning within the technology, information, and internet sectors, the company specializes in audience demand analytics for the attention economy, offering content analytics solutions.
On March 18, 2026, Parrot Analytics entered a multi-year partnership with inflight entertainment (IFE) content service provider Stellar Entertainment. This collaboration integrates audience demand data into Stellar’s self-serve airline portal, allowing airlines to select their IFE content programming in real time and enabling faster, more confident content investment decisions through a global decision-support layer within a streamlined workflow. Previously, on March 13, 2026, Parrot Analytics began using Amazon Bedrock AgentCore for generative AI orchestration to transform media and entertainment industry intelligence. This technology achieves 25 transactions per second (TPS) sustained agentic call throughput, supporting secure, high-speed workflows for global IP valuation, content strategy, and capital allocation.
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Parrot Analytics's customers primarily consist of broadcast television and radio companies. Examples of Parrot Analytics's customers include MBC Group and Viaplay Group.
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