News Summary:
On April 29, 2026, Frase analyzed the shift in client questions for content and SEO agencies, noting a focus on declining traffic in AI search rather than traditional blog post inquiries. On the same date, it addressed a "citation reset" in AI Overview citations, observed since Google made Gemini 3 its default model on January 27, 2026. Frase also explored how free audits continue to serve as a key sales tool for agencies, drawing parallels to HubSpot's Website Grader in 2007. Previously, on April 22, 2026, Frase released a practitioner's guide to entity optimization for generative engine optimization (GEO), detailing its role in helping AI search engines recognize, trust, and cite brands. Earlier, on April 9, 2026, a practical guide was published outlining how beginners, including content creators, marketers, and investors, can leverage AI tools to generate income online.