NSW Rugby League

http://www.nswrl.com.au
https://www.linkedin.com/company/australian-rugby-league-nsw-rugby-league/

NSW Rugby League, also known as New South Wales Rugby League, is a privately owned organization headquartered in Australia. Founded in 1907, the organization employs approximately 130 individuals and reported $7.0M in revenue as of 2023. It functions as a tier 3 media tech buyer. The company operates as the governing body for Rugby League in New South Wales and is a member of the Australian Rugby League Commission. Historically known as the New South Wales Rugby Football League (NSWRFL) until 1984, the NSWRL ran Sydney's, then New South Wales', and eventually Australia's top-level rugby league club competition from 1908 to 1994. It directly administers competitions including The Knock-On Effect NSW Cup, Harvey Norman NSW Women's Premiership, Ron Massey Cup, Sydney Shield, Jersey Flegg Cup, UNE Harold Matthews Cup, UNE SG Ball Cup, SLE Laurie Daley Cup, SLE Andrew Johns Cup, and Harvey Norman Tarsha Gale Cup, contributing to the development of male and female Rugby League talent. The NSWRL also manages the Brydens Lawyers NSW Blues and the Harvey Norman Sky Blues.

Revenue

Founded

1907

Headcount

123

Headquarters

Australia

Primary Segment

Contact sports

Ownership

Privately Owned

News Summary:

On April 23, 2026, the NSW Rugby League Board appointed former captain Boyd Cordner, 33, as an assistant coach for the 2026 Westpac NSW Blues. Cordner, who served as a "Blue Shirt trainer" in 2024-25, replaces Dean Young, who stepped down as defensive coach to focus on his new role as St George Illawarra Dragons NRL Interim Head Coach. Previously, on April 15, NSWRL announced the second round of its Infrastructure Investment Fund would open in May 2026, providing financial assistance for community clubs statewide to improve and upgrade facilities. Earlier, on February 24, NSW Rugby League delivered almost $3 million in direct support to grassroots clubs, including over $1 million in licensing revenue returned directly to community clubs for the first time. On January 25, True Blue Mark Hughes and the Honourable Geoff Bellew AM SC, both members of the NSW Rugby League community, were recognized in the 2026 Australia Day Honours List. The organization's 2025 Regional Roadshow campaign, featuring True Blues Brett Kimmorley, Andrew Ryan, and Kylie Hilder, concluded in Coffs Harbour and Grafton between November 4-6, 2025, in partnership with Transport for NSW as part of The Knock-On Effect campaign promoting safe driving.

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NSW Rugby League offers 2 products in the sports and media and telecoms services industries. NSW Rugby League's product portfolio comprises of media and TV services and contact sports.

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NSW Rugby League's revenues were less than $10M in 2023. Caretta Research has split NSW Rugby League's revenue into 2 different product categories, the largest of which is rugby League. For full access to NSW Rugby League's revenue breakdown subscribe to Caretta Portal.

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May

21st

2026

01:24

B2B Tag

Five rising referees earn promotion into NSWRL HP Squad

Five members of the 2026 NSWRL Referees’ Development squad have taken the next step in their career after being graded into the High Performance (HP) Squad. Liam O’Brien (1046), Matthew Galvin (1047), Bailey Warren (1048), Jayden Kastelan (1049), and Jabril Daizli (1050) were officially announced as the newest members of the HP Squad by Referees High Performance Manager Stuart Raper last week.

New South Wales Rugby League

May

10th

2026

20:55

B2B Tag

Country v City squads announced for 2026

The NSWRL is pleased to announce the following players have been chosen to represent NSW Country and NSW City in the representative fixtures to be played across three venues on the weekend of 16-17 May. Seven games will be played across two days at three venues, 4 Pines Park in Brookvale, WIN Stadium in Wollongong and the Blacktown Leisure Centre at Stanhope Gardens, with NSWRL TV on BarTV to showcase all the action.

New South Wales Rugby League

May

7th

2026

17:59

B2B Tag

Back to Districts strengthening referee pathways across NSW

The next generation of referees across New South Wales have received a valuable boost, with NSWRL High Performance (HP) Match Officials reconnecting with their grassroots as part of the annual Back to Districts initiative. Now in its fifth year, the program continues to strengthen the referee pathways by bringing elite NSWRL officials back to the local referees’ associations where their own journeys began.

New South Wales Rugby League

Apr

23rd

2026

00:57

Management Changes, B2B Tag

Cordner appointed to Blues coaching role

The NSW Rugby League Board has today endorsed the appointment of True Blue and former captain Boyd Cordner to an assistant coach role with the 2026 Westpac NSW Blues. Cordner, 33, a member of the Westpac NSW Blues off-field staff as a Blue Shirt trainer in 2024-25, will replace Dean Young who stood down as defensive coach this week to focus on his new role as St George Illawarra Dragons NRL Interim Head Coach.

New South Wales Rugby League

Apr

15th

2026

21:53

Capital Investment, B2B Tag

NSWRL Infrastructure Investment Fund Round 2 to open in May

NSWRL is pleased to announce the second round of the Infrastructure Investment Fund will open next month, which will continue to provide financial assistance for community clubs across the state looking to improve and upgrade their facilities and infrastructure.

New South Wales Rugby League

Feb

24th

2026

23:20

Cost Cutting, ESG, B2B Tag

NSWRL delivers almost $3 million in direct support to grassroots clubs

NSW Rugby League (NSWRL) has reinforced its commitment to grassroots Rugby League, announcing that more than $1 million in licensing revenue will be returned directly to community clubs for the first time in the program’s history.

New South Wales Rugby League

Jan

25th

2026

21:58

Awards and Recognitions, B2B Tag

NSWRL Congratulates Australia Day Honours Recipients

Two members of the NSW Rugby League community - True Blue Mark Hughes and the Honourable Geoff Bellew AM SC – have been recognised in the 2026 Australia Day Honours List announced today.

New South Wales Rugby League

Oct

31st

2025

05:56

CT_Monitor Company

True Blues to wrap up NSWRL Regional Roadshow in Coffs Harbour

True Blues Brett Kimmorley, Andrew Ryan and Kylie Hilder will wrap up the NSW Rugby League’s 2025 Regional Roadshow campaign next week when they visit Coffs Harbour and Grafton (4-6 November). In partnership with Transport for NSW, the Regional Roadshow is part of The Knock-On Effect campaign which reminds young people that one bad decision behind the wheel can affect an entire community, much like a knock-on in Rugby League can impact the outcome of a game.

New South Wales Rugby League

May

25th

2025

18:30

Procurement and Sales,

Australian insurance company GIO returns as NSW Rugby League major partner

Australian insurance company GIO, who have previously been a partner of NSW Rugby League (NSWRL) have signed a multi-year agreement. NSWRL has welcomed back GIO as a major partner of the organisation - supporting the Westpac NSW Blues men’s and women’s State of Origin teams through to grassroots Rugby League.

Australasian Leisure Management

May

8th

2025

19:30

You're not alone: league-wide push can be the catalyst to 'drive change'

"The support from NSW Rugby League from the start, when I first flagged the initiative last year, they've been straight on board and have been really wanting to do something across a whole competition," he said.

Central Western Daily

Apr

17th

2025

04:35

Awards and Recognitions,

NSWRL achieves Gold Status at Pride in Sport awards

The NSW Rugby League (NSWRL) has continued to cement its reputation as an inclusive sport after being awarded Gold Tier Status at the annual Pride in Sport Awards in Melbourne last night (Wednesday 16 April). It is the second time in as many years the NSWRL has received national recognition for being inclusive after it was awarded Bronze Tier Status in 2024.

New South Wales Rugby League

Mar

20th

2025

03:27

Partnerships and Alliances,

Deadly Blues trying to Close the Gap

NSW Rugby League has extended its partnership with the Institute of Urban Indigenous Health (IUIH), which over the past six years has helped more than 25,000 First Nations people in NSW access health checks and well-being information through the Deadly Blues program.

New South Wales Rugby League

NSW Rugby League sells broadcasting rights of its rugby League competitions globally. NSW Rugby League currently holds broadcasting rights for sports competitions including rugby league.