Privately owned Kinetiq, headquartered in the US, was founded in 2002 and employs approximately 100 individuals, having reported $24.0M in revenue as of 2024. A tier 2 media tech buyer, the company specializes in marketer and agency technology, functioning as a media analytics technology company.

2024 Revenue

Founded

2002

Headcount

135

Headquarters

United States

Primary Segment

Marketer and agency technology

Ownership

Privately Owned

News Summary:

On September 15, 2026, Kinetiq launched a 60-90 day Microsoft Fabric implementation offer on the Microsoft Marketplace, designed to help organizations develop production-ready Microsoft Fabric solutions for high-value use cases. Previously, on September 10, Kinetiq, Reuters, and Sony advanced content provenance and authentication across the content lifecycle. This new workflow connects Sony camera-originated C2PA provenance with Kinetiq’s Teletrax watermark, preserving content authenticity throughout Reuters' production and distribution. Earlier on September 2, Kinetiq announced its initiative to address challenges within the Hyperliquid ecosystem, a move positioned to foster speculation and activity on the HyperEVM platform and potentially enhance user engagement. This followed Kinetiq's September 1 announcement that it added global audience reach measurement for video news release (VNR) clients. This new capability, powered by audience intelligence from OLOQIQI, provides organizations with a way to track when and where their content aired, as well as the potential audience reached by each broadcast.

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Kinetiq offers 4 products in the media tech and ad tech and services industries. Kinetiq's product portfolio comprises of ad measurement and verification, marketer and agency technology, sports tech and content security.
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Kinetiq's revenues were less than $50M in 2024. Caretta Research has split Kinetiq's revenue into 4 different product categories, the largest of which is campaign management, reporting and attribution. For full access to Kinetiq's revenue breakdown subscribe to Caretta Portal.
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Kinetiq has suppliers like Wasabi Technologies.

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