Insta360, also known as Arashi Vision, is a Publicly Owned company headquartered in China. Founded in 2015 and employing approximately 380 individuals, the company reported $1.4B in revenue as of 2025. The company specializes in consumer electronics, operating as a Chinese camera company.
Insta360 highlighted its X5 camera in conjunction with CupixVista as a complete guide for 3D building capture on September 16, 2026, addressing a common problem in renovation projects where current building conditions often deviate from original blueprints. Previously, on September 10, 2026, Insta360 introduced the Luna Professional, its latest flagship gimbal camera. Co-engineered with Leica, the Luna Professional integrates a Leica Summicron lens with a next-generation Type 1 image sensor, enabling it to record 8K Dolby Vision video and 10-bit I-Log. The Luna Professional is positioned as a strong competitor to devices like DJI’s Osmo Pocket 4, especially in the US market.
Insta360 offers 2 products in the media tech and media and telecoms services industries. Insta360's product portfolio comprises of content acquisition and consumer electronics.
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Insta360's revenues were $1.4B in 2025. Caretta Research has split Insta360's revenue into 2 different product categories, the largest of which is consumer devices, which represents 99% of Insta360's revenue.
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