Hawk-Eye Innovations, a privately owned company based in the UK and part of the Sony Group, was founded in 1999. With approximately 910 employees, the company reported $104.4M in revenue as of 2024. Specializing in live production, Hawk-Eye develops and delivers officiating, production, tracking, and analytics tools in sport.
Hawk-Eye Innovations recently expanded its strategic collaboration with League One Volleyball (LOVB) for the league's second season. LOVB is the largest community in youth volleyball and the first professional league in the U.S. built from the club up. Previously, on February 26, 2026, a collaboration between Sony and Japan's Nippon Professional Baseball (NPB) highlighted Hawk-Eye’s optical tracking technology. This technology, delivered through cameras installed in all 12 NPB stadiums across Japan, completed its league-wide deployment in 2024, which George Baines, Head of Baseball at Sony’s sports businesses, said set a new standard for data quality in the NPB.
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Hawk-Eye Innovations offers 4 products in the media tech industry. Hawk-Eye Innovations's product portfolio comprises of sports tech, production and post production and live production.
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Hawk-Eye Innovations's revenues were less than $250M in 2024. Caretta Research has split Hawk-Eye Innovations's revenue into 4 different product categories, the largest of which is sports video review systems. For full access to Hawk-Eye Innovations's revenue breakdown subscribe to Caretta Portal.
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Hawk-Eye Innovations's customers primarily consist of spectator Sports companies. Examples of Hawk-Eye Innovations's customers include National Football League (NFL), National Basketball Association and Major League Baseball (MLB).
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