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Habu
https://www.habu.com
https://www.linkedin.com/company/habu-inc/
Habu, a subsidiary of LiveRamp, is headquartered in the United States. Founded in 2018, the company employs approximately 80 individuals. It specializes in data, targeting, and identity, functioning as a provider of data clean room solutions.
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Founded
2018
Headcount
30
Headquarters
United States
Primary Segment
Data, targeting and identity
Ownership
Privately Owned
News Summary:
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Habu offers products in the ad tech and services industry. Habu's product portfolio comprises of data, targeting and identity.
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Habu's revenues were less than $10M in 2024. All the revenue comes from data clean rooms, identity resolution and audience activation.
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Sep
23rd
2026
06:30
Events, Emerging Tech, Artificial Intelligence, B2B Tag, Marketing and Promotional Activities, Events and Conferences
Trust Becomes Advertising’s Most Valuable Currency in AI Era – Beet.TV
CANNES, France – Advertising has spent years perfecting the art of finding consumers. Whether consumers are delighted to be found is another matter. As data, artificial intelligence and commerce media reshape the industry, trust has become both more valuable and more difficult to earn.
Beet.TV
Sep
23rd
2026
01:00
B2B Tag
Marketers: Scaling a Media Network Requires Standardisation Marketers: Scaling a Media Network Requires Standardisation
Commerce media networks are on track to generate $107 billion in ad revenue by 2027, making them one of the most powerful growth opportunities in advertising today. Most brands work with eight to ten different networks and struggle to make sense of them all.
LiveRamp Australia
Sep
23rd
2026
01:00
Emerging Tech, B2B Tag, Marketing and Promotional Activities
The Marketer's First-Party Data Playbook The Marketer's First-Party Data Playbook
As a marketer, you already know first-party data, or customer records, is critical to your brand’s success.
LiveRamp Australia
Sep
23rd
2026
01:00
Emerging Tech
Clean Rooms: Enabling Trusted AI Everywhere It Matters Clean Rooms: Enabling Trusted AI Everywhere It Matters
Achieving AI’s full potential depends on data collaboration. But with data more decentralized than ever, a new approach is essential. In this episode, Matt Karasick, SVP of Product at LiveRamp, explains how clean room technology brings organizations together.
LiveRamp Australia
Sep
23rd
2026
01:00
B2B Tag, Marketing and Promotional Activities
Data Activation Explainer Data Activation Explainer
In the UK, customers are interacting with your brand across 10+ devices – mobile apps, CTV, and social media to name a few. When these touchpoints are siloed, you can’t build complete customer profiles or activate data effectively.
LiveRamp Australia
Sep
23rd
2026
01:00
Emerging Tech, Artificial Intelligence, B2B Tag, Marketing and Promotional Activities
How Smart Marketers Are Using Agentic AI How Smart Marketers Are Using Agentic AI
Agentic AI is reshaping how modern marketing teams work. With agents supporting data analysis, insight generation, and decisioning, you can dig deeper into your data and act faster than ever. Imagine identifying your highest-value audience segments based on purchase trends in a single day and then activating them by the end of the week.
LiveRamp Australia
Sep
23rd
2026
01:00
B2B Tag, Marketing and Promotional Activities
Unified Identity, Unlimited Potential: How Harley-Davidson's Identity Foundation Improves Experiences and Revenue Unified Identity, Unlimited Potential: How Harley-Davidson's Identity Foundation Improves Experiences and Revenue
Customers are so much more than scattered data points. A unified identity foundation is key to transforming fragmented insights into a complete customer picture – fueling marketing innovation, better customer experiences, and measurable growth. Harley-Davidson shares its journey establishing a unified identity that transforms marketing activation, measurement, and insights.
LiveRamp Australia
Sep
23rd
2026
01:00
B2B Tag
The Power of Personalisation The Power of Personalisation
Today’s consumers don’t just want to be seen – they expect to be understood. Personalisation is the key to that connection. United Airlines is reimagining the traveler journey with experiences that feel tailored at every touchpoint.
LiveRamp Australia
Sep
23rd
2026
01:00
Emerging Tech, Big Data/Analytics, B2B Tag, Marketing and Promotional Activities, New Offerings
Clean Room Insights Made Simple Clean Room Insights Made Simple
Getting value from clean room partnerships shouldn’t take months. With LiveRamp’s Quick Start Media Insights, you can access ready-to-use media intelligence packages for use cases like audience overlaps, optimal frequency, and last-touch attribution metrics across premium digital, streaming, and TV publishers – cutting through complexity so you can act on what matters.
LiveRamp Australia
Sep
23rd
2026
01:00
Emerging Tech, B2B Tag, Marketing and Promotional Activities
Data is Energy Data is Energy
Data is no longer just a byproduct of digital activity — it’s the energy powering today’s most impactful brand experiences. Reframing data as energy, rather than the outdated “new oil” metaphor, can power a more sustainable, collaborative future for marketers.
LiveRamp Australia
Sep
23rd
2026
01:00
Big Data/Analytics, B2B Tag
The Key to CPG Growth? Retailer Data The Key to CPG Growth? Retailer Data
Every CPG brand today is looking for growth. The good news? It’s within reach – especially when brands find the right partners that can give them a complete view of their consumer. Retailers have a direct line to today’s shoppers.
LiveRamp Australia
Sep
23rd
2026
01:00
How Auto Marketers Can Accelerate Results with Data Collaboration How Auto Marketers Can Accelerate Results with Data Collaboration
What if you could recapture tens of millions of dollars in wasted ad spend? In this episode of Here’s the Deal, our VP of Sales for Strategic Verticals, Frederick Stanichev, tackles a core challenge of the automotive industry: siloed data.
LiveRamp Australia
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